Motorola showed how it can disrupt the smartphone market with the Moto G but turns out it was just getting started. The Moto E, which was launched earlier today, is the real smartphone that could change how we look at affordable smartphones from now. Targeting the segment that accounts for two-thirds of overall smartphone shipments in India, the Moto E sets new standards for all sub-Rs 10,000 smartphones. Here are the five things the Moto E does better than any other smartphone from a tier one brand in its price segment.
1. Android KitKat
The Moto E is the only smartphone priced under Rs 7,000 that offers an almost pure Android 4.4.2 KitKat version. Motorola is also promising a guaranteed update to the next major Android version. This is something no other brand currently promises for smartphones priced under Rs 10,000.
No other tier one brand provides a Qualcomm Snapdragon 200 1.2GHz dual-core processor under Rs 7,000. Additionally, the Moto E also has 1GB of RAM while others provide just 512MB of RAM.
3. Nano coating
Like the Moto G, the Moto E is the only smartphone at this price point that provides nano coating both inside and outside. This makes it resistant to water splashes and while Motorola doesn’t claim it is water proof, there are videos of the Moto G where it has survived after being submerged in water for 30 minutes.
While other tier one brands provide a WVGA display at best at this price point (the similarly priced Sony Xperia E provides a HVGA display), the Moto E has a qHD display which is much sharper. Even the 4.3-inch display is bigger than what other similarly priced smartphones from Samsung and Sony provide. The Moto E is also the only Android smartphone at this price to come with Corning’s Gorilla Glass 3 protection.
The 1,980mAh battery on the Moto E is also the highest rated battery out of similarly priced smartphones from tier one brands. While we are yet to put the phone through its paces, Motorola claims it should be enough to last an entire day.