Rumor has it: Lumia 610 will be Nokia’s cheapest Windows Phone handset
It was only yesterday when we were hearing rumors of Nokia planning to unveil a budget Windows Phone, the Nokia Lumia 610 along with 5 other devices. Today, grapevine is suggesting that this Tango-based handset will not only be the most affordable of the lot but will also be the most cheapest one. The Espoo-based vendor has always been vocal about the fact that its upcoming operating system Tango, due for a launch before Apollo, will support low-cost and affordable devices. While it is confirmed that Nokia will raise the curtain off from its Tango handsets at the MWC event, it is also equally clear that these devices would breathe air of various developing countries around the world this April or afterwards. The details of this rumored Lumia model are so far scanty but there’s only little time left for the commencement of the MWC. Read on…
Nokia aims to target the developing economies with its Windows Phone Tango smartphones, especially where demand for affordable smartphones is high. Its Tango devices will give competition to those budget Android smartphones which have created their own niche in countries like India. By doing so, the Finnish vendor will also give a hard time to other dominant players such as Samsung, which rules primarily because of its diverse number of product portfolios in every possible price range.
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Nokia decision to offer a cheaper phone in its line of Windows Phones could be a very strategic move. The main challenge facing Windows Phones right now seems to be mass adoption, and offering a less costly alternative could speed up that process. Once the company has loyal customers, people might be more compelled to buy the pricier devices.
Sarah
Mosaic Technology
http://www.mosaictec.com
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