Last week Google announced it was integrating third-party apps with its Google Now service. It has started with a list of 40 apps, which also includes five India-specific apps and services that will get their own Now cards.
Meru Cabs will remind users of their impending cab booking or also let them look for a cab at their present location without having to open the app. Shaadi.com users will be able get updates on new matches directly on Google Now.
Economic Times too has tied up with Google Now and will provide stock information as well as economic news. Users will have to add their stocks of interest in the ET Portfolio in the ET app.
BookMyShow has also integrated with Google Now. Earlier it had integrated Gmail markup that gave Google Now prompts when it was time to leave for your show and for showing the ticket when you reached the venue.
ICICI Bank is also listed as one of the third-party apps that have been integrated with Google Now. It isn’t clear at the moment what features will be visible on Google Now.
For all these integrations to work, users will have to download the respective apps and sign in with their accounts. Apart from app-level integration, Google Now also provides Gmail markup integration, which culls information from mails services send to users on their Gmail account.
Some of the Indian apps that already support Gmail markup are ClearTrip, GoIbibo, Makemytrip, Yatra, BookMyShow and Jet Airways. You can check out the complete list of Google Now integrations here.