Apple’s Jony Ive pushing for a flatter iOS design, conservative changes expected in iOS 7

Sir Jonathan Ive, the revered industrial designer at Apple, is now taking more interest in iOS software design pushing for “a flat design, which is simpler and starker” the WSJ reports. Ive was given the overall mandate of human interface in addition to industrial design after the senior management shakeup that happened last October that led to Scott Forstall’s ouster from the company. It seems now that some walls are being taken down with Ive taking keen interest in iOS UI and also sharing hardware prototypes earlier with the software team than it used to happen before.

Ive, the report claims, continues to maintain his own stealth group of  software developers but with Forstall gone is more keen to share hardware prototypes with the other software team earlier. The news comes on the day when Apple released an update to its controversial Podcasts app, which no longer has Forstall’s skeuomorphic elements, in this case the tape deck.

The report also claims that the next version of iOS will be a “conservative change” and we should not expect Ive to overhaul the complete UI this soon. Despite many claiming iOS has become boring, there are still many thinks that continue to work in its favor. Apple usually unveils a new version of iOS at its developer centric event, WWDC, which happens in June every year. It would be interesting to see what Apple does with iOS 7, though we should not expect anything dramatically different considering the company has bigger tasks in front of it, especially with Maps, iCloud and the App Store.