comscore
News

Election Results 2017: How Gujarat and Himachal Pradesh state elections trended on Facebook

Facebook has released statistics on what and how Gujarat and Himachal Pradesh elections were discussed on Facebook.

  • Published: December 18, 2017 6:28 PM IST
INDIA-VOTE

After a nervous start in Gujarat, BJP finally took leaks and beat Congress with a lead of 21 seats. On the other hand, Himachal Pradesh polls showed an early win for the saffron party. However, the lay up to this victory, came from rallies and campaigns, which included, drives and discussions on social media platforms as well.

Giving us figures on the same, Facebook has shared with us some statistics that reveal the most discussed politicians, and the most discussed issues this election period. The infographics reveal that in the period of October 12 to December 12, 2017, the most discussed candidates for the Himachal Pradesh elections were Virbhadra Singh, Prem Kumar Dhumal, and Sukh Ram. On the other hand, during the same period, the most discussed candidates on Facebook for the Gujarat elections were, Vijay Rupani, Jignesh Mevani, and Alpesh Khodaji Thakor.

Further, the statistics reveal, that for Himachal Pradesh state elections, Bhartiya Janata Party created more buzz than its competitor, Congress, with 60 percent of discussion leaning for BJP, and about 40 percent of them for Congress. Regarding the Gujarat elections, this gap was larger with 69 percent conversations dedicated to BJP, and 31 percent to the Indian National Congress.

The Facebook infographics also reveal the social issues discussed during this period. For Himachal Pradesh elections, the most discussed topic was Economy with a share of 28 percent. 21 percent of discussions were done on law and order, 11 percent on defence, 10 percent on education, and eight percent on other social issues.

In Gujarat, figures on discussions were somewhat similar, with 40 percent of people engaging in discussion of economy, 20 percent discussed the state’s law and order, 13 percent talked about the state’s defence, 11 percent talked about education, whereas health issues made six percent of the discussions.

Do note, these rankings and percentage are based on the number of unique people engaging in conversation related to candidates, political parties and issues.

  • Published Date: December 18, 2017 6:28 PM IST