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Huawei might rebrand Honor 8 Pro and launch it in China

Huawei might be targeting the rebranded version of Honor 8 Pro in China's offline retail segment

  • Published: February 17, 2018 3:22 PM IST
Huawei 8 Pro feat

Huawei, China’s leading smartphone maker, might be planning to rebrand Honor 8 Pro and relaunch it this year. Honor is Huawei’s online-only brand and the company might be putting its own branding on Honor 8 Pro at the time of its launch.

The details of Huawei’s plan to launch a rebranded version of Honor 8 Pro were tweeted by Evan Blass. There is a possibility that the Chinese smartphone maker might be targeting the offline retail segment with its branding on Honor 8 Pro. To recall, Honor 8 Pro was launched in 2016 as company’s device competing with OnePlus 3 and OnePlus 3T in the premium mid-range segment.

The Honor 8 Pro was one of the successful devices for Honor brand, and it helped the company establish itself in key markets including India. In terms of features, the Honor 8 Pro gets a 5.7-inch IPS LCD display with a resolution of 2560×1440 pixels. The smartphone is powered by company’s own Kirin 960 chipset coupled with 6GB RAM and 64GB storage.

The Honor 8 Pro features a dual 12-megapixel rear camera setup with one color sensor and another monochrome sensor. It also offers an 8-megapixel selfie camera with f/2.0 aperture and support for 1080p video recording.

Other features include Wi-Fi, Bluetooth, GPS, NFC, 4G LTE with VoLTE support. The smartphone was launched with EMUI 5.1 based on Android Nougat, but has since been upgraded to EMUI 8.0 based on Android 8.0 Oreo. The Honor 8 Pro packed a 4,000mAh battery, and was available in white, black and blue color variants.

Huawei often rebrands Honor-branded smartphones in its home market, and targets them in the offline retail space since Honor already has strong presence in online segment. With rebranded version of Honor 8 Pro, Huawei might be planning to target those who are not getting Honor View10 and will fill a gap in the price segment.

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  • Published Date: February 17, 2018 3:22 PM IST