Micromax Canvas 4 launched for Rs 17,999

After a massive marketing campaign that included televised ads, Micromax has launched the Canvas 4 in India for Rs 17,999. Micromax opened pre-orders for the smartphone on June 28 and in the lead up to the launch it has amassed 11,500 pre-bookings.


Design wise, it actually seems to be a rebadged version of the BLU Life One and it is actually a step up for Micromax in terms of build quality. It has an aluminium band that wraps around a plastic front and back, and it flaunts iPhone 5 like chamfers.

Specs-wise though it is not much of a departure from the Canvas HD that was launched earlier this year. It is powered by the same MediaTek ARM Cortex A7 quad-core CPU clocked at 1.2GHz, 1GB of RAM, but this time around has a 5-inch 720p IPS panel and a 13-megapixel camera in the back with 5-element lens like the iPhone 5. The camera is also capable of a vertical panorama mode.

It has a microSD card slot and has 16GB of user internal memory, of which about 10GB is available to users. Like most Micromax phones it is a dual-SIM smartphone and has a 2,000 mAh battery.

Micromax is also making a big deal about a number of gesture controls that will also include a new way to unlock the phone. Actually, users can blow at the phone or shake it to unlock it. It will also receive OTA updates. It also comes with a special aluminium cover that’s worth Rs 3,000 which is part of the package.

Photographs: Rajat Agrawal and Harshita Rastogi

  • Anand

    18000 for Micromax phone which is actually a rebadged china phone?
    They fooled all those guys who pre ordered this phone.

  • specialedition99

    well samsung showed us air view to unlock phone, now blow and shake. I wonder why is everyone behind unlocking a screen, cant they just get the phone right by making it lag free. All these extra UI makes the phone slow. Now when will they take a note for that. Just give us a fast phone, be it quad or dual.

  • Addy

    Finally its the time to cancel the pre order.

    • http://gmail yatin

      i totally agree 18k and battery 2000, is it life endless with 2000. not at all

  • ozukumalong

    ive waited a long time for the launch of this smartphone…but at the end,only three words are enough to describe my opinion-”very very disapointed”

  • john

    Canvas 4 now available immediately call 7827039683, New Delhi

    • Anand

      No thanks :)

    • Nishant

      Hi John, you might be among the lucky 10?? am i right.. but this phone disappointed all..

  • Sameer

    Xolo is best

  • Anish

    This time Micromax foolished all of its lovers. No 1080p display, no 2gb ram, no upgrade in cpu. Most important it is rebrand of blue mobile

  • http://altafanwer89@gmail.com salmaan khan

    micromax canvas 4 loose battery 2000 mah battery and ram 1 gb so bad and the frod news from micromax company issss too looser company m not purchase canvas 4

  • Jay

    I cancelled my order. Such a shitty piece of hardware.. An ultimate garbage at best !!!

  • http://www.techtiptricks.com Dhams

    Great info, but how about comparison with other models? is it really worth to buy?

  • harry

    Very very disappointed …the least they cud do was to enhance the CPU n the by life….rest all are not reqd…like blow or shake to unlock….I m surely getting my order cancelled

  • harry

    Very very disappointed …the least they cud do was to enhance the CPU n the bty life….rest all are not reqd…like blow or shake to unlock….I m surely getting my order cancelled

  • harry

    Very very disappointed …surely getting my order cancelled

  • rock

    lolzzz now i wanna see the look on the face of micromax fan boys ROFL HA HA HA HA HA…….;)

  • Jinesh

    Micromax Launches a 18000 Rs. phone… Is it Bang for the buck?? Read on to find out..!!
    http://jineshtechie.wordpress.com/2013/07/08/micromax-launches-a-18000-rs-phone-is-it-bang-for-the-buck/

  • Jay

    A big disappointment after so much of hype. 18000 for a Chinese rebranded phone.. not worth.. the other features are useless. that we can get from any 3rd party apps.. I own canvas2 and happy with it.. cannot spend 18000 on this phone.. 1 gb ram..WTF.. 2.5gb only for apps..WTF.. nothing new…nothing innovative… A hype to fool indians by indian. Just wait till the price drops or they come with canvas4+ …. Micromax got over confident and over smart…

  • Omkar Jadhav

    Heard it wasz 2gb ram but only igb shitt…..!
    I have canvas 2 bt it hasz also 512 mb lags a lot MMX has only I problem tats ram u give us so much facilities BT y don’t u give more ram man………MMX huh

  • http://mmx Omkar Jadhav

    Heard it wasz 2gb ram but only igb shitt…..!
    I have canvas 2 bt it hasz also 512 mb lags a lot MMX has only I problem tats ram u give us so much facilities BT y don’t u give
    more ram man………MMX huh

  • http://mmx Omkar Jadhav

    Heard it wasz 2gb ram but only 1gb
    I have canvas 2 bt it hasz also 512 mb lags a lot MMX has only I problem tats ram u give us so much facilities BT y don’t u give
    more ram man………MMX huh

  • http://www.funzmazaa.com krutika

    The big phones of 2013 (well, the first half of it at least – we’ve still got the iPhone 5S / iPhone 6 to land at some point) have all landed and you’re probably wondering which is best.

    Well, it’s not as easy as usual, as we have three stand-out contenders for the throne of best smartphone. Luckily for you fancy people we’ve spent weeks with all three and have put together this in-depth test to show where the HTC One, Samsung Galaxy S4 and Sony Xperia Z have strength and weakness…more on http://mobile.funzmazaa.com/2013/07/htc-one-vs-samsung-galaxy-s4-vs-sony.html

  • http://mobile.funzmazaa.com akansha

    I heard micromax is using new type of screen unlock technology in canvas 4. Named blow air to unlock… Waiting for this phone… http://mobile.funzmazaa.com/2013/07/micromax-canvas-4-a210-features-and.html site gives Micromax Canvas 4 A210 Features and Price in India

  • http://www.funzmazaa.com Vishva

    Apple has lost a lot of ground in the smartphone market as of late, with many believing that the iPhone now plays second fiddle to the high-end Android devices released earlier this year. Needless to say there is a lot of attention focused on Apple to see what the Californian tech giant comes up with for its new iPhone, whether it’s the iPhone 5S or iPhone 6. Here’s where we take a look at the rumoured new iPhone 5S/6′s release date.

    http://mobile.funzmazaa.com/2013/07/new-iphone-5s-iphone-6-release-date-uk.html

  • http://geekygadgetworld.com Kumar Ashutosh

    Though Micromax didn’t turned up to what it was rumoured about but still is packing a great combination with some cool features to play with. Blow the air to unlock is a new feature however some of the feature seems inherited especially from Samsung.. No matter what.. if anyone is looking for a smartphone somewhat similar to Galaxy S4 but not with a same range of price tag can go for this device. This gadget has enough things to keep you busy with and you won’t regret buying it in terms of its specs and features.

  • http://www.nicks.in/2013/07/micromax-canvas-4-review-specifications.html Micromax canvas 4

    Cool phone , high specs in low price.
    Micromax really building high quality products in this days.
    Breaked all other mobile manufacturer’s market.

  • http://altafanwer89@gmail.com altaf

    micromax i requested 2 gb ram mobile and screen 5.5 inch 2600 mah battery plzzz 2 months me launch karo company iss bigger than world but canvas 4 is looser in market