A recent report suggests that Samsung is planning on approaching other OEMs to get them to use its Exynos chipsets in their smartphones. This move if successful, can put Samsung in direct competition with Qualcomm, which supplies to all the major smartphone makers.
According to Reuters, Samsung is only in talks with ZTE at this moment for supply of its Exynos chipsets. That’s not a big surprise, given the fact that American companies have been banned from selling to ZTE for seven years. This was because ZTE was caught violating settlement deals, by selling phones with American parts to Iran and North Korea. Because of that, ZTE doesn’t seem to have a lot of options left other than using Exynos chispets in its smartphones. That said, ZTE’s move to Exynos can still serve as a good start for other OEMs to do the same.
Currently, the only other manufacturer who uses Exynos processors in its smartphones is Meizu. Meizu has launched its flagship smartphones with Exynos processor in the past. Before this, some of Lenovo’s devices have also used Exynos processors.
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Samsung currently manages to acquire the third spot in the mobile processor industry, mostly because of the wide-range of smartphones it offers. However, with more OEMs on-board, Samsung could manage to give Qualcomm and MediaTek a run for their money. However, it’s still just a rumor and can’t be confirmed for sure. That said, the competition in the SoC space is still heating up with other player like Huawei and NVIDIA pushing hard in the market.