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Sony Xperia R1, Xperia L2, Xperia XZs price in India slashed by up to Rs 10,000; now starts at Rs 9,990

Can price cut save Sony's sinking ship in the Indian smartphone market?

  • Published: July 6, 2018 6:40 PM IST
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Sony India has announced a price cut on three smartphone models – the Xperia XZs, Xperia L2 and Xperia R1. The price cut could be due to the increased competition from Chinese smartphone makers, who offer superior value for money on their mobile devices.

The Sony Xperia XZs will now be priced at Rs 29,990, a discount of Rs 10,000 over its previous best buy price of Rs 39,990. The Xperia L2 is now priced at Rs 14,990, a discount of Rs 5,000 from its previous retail price of Rs 19,990. The third model, Xperia R1, is now priced at Rs 9,990, a discount of Rs 1,000 over its previous retail price of Rs 10,990.

To recall, the Xperia XZs is one of the flagship device in Sony’s lineup and it was launched in April last year. It features an aluminum unibody design standard for any Sony smartphone and sports a 5.2-inch LCD display with a resolution of 1920 x 1080 pixels. It is powered by Qualcomm Snapdragon 820 CPU coupled with 4GB of RAM and 64GB internal storage. The Xperia XZs offers a 19-megapixel main camera with f/2.0 aperture and a 13-megapixel selfie shooter. It runs Android 8.0 Oreo, has a side-mounted fingerprint sensor and is backed by a 2,900mAh battery.

The Xperia L2 is a mid-range device that was launched in January 2018. It comes with a 5.5-inch 720p HD display and is powered by a MediaTek MT6737T CPU. It offers 3GB RAM, 32GB storage, 13-megapixel main camera and an 8-megapixel secondary camera. The smartphone comes with Android Nougat, rear-mounted fingerprint sensor and a 3,300mAh battery.

Sony Xperia R1 is the cheapest device in the lineup and it comes with a 5.2-inch 720p HD display. The smartphone comes with 2GB RAM, 16GB storage and supports expandable storage up to 256GB. It also has a 13-megapixel rear camera and an 8-megapixel front camera. The smartphone misses out on a fingerprint sensor, runs older Android Nougat and packs a 2,620mAh battery.

Watch: Sony Xperia XZ2 First Look

Sony says the new prices are effective immediately in the country and will be applicable across online retail channels like Amazon, Flipkart and offline retail channels including Sony Centers and other major electronic stores. However, these new effective prices are not likely to drive sales for the Japanese brand since its devices fail to offer both modern design and value in terms of price.

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  • Published Date: July 6, 2018 6:40 PM IST