Tablet shipments surge by 78.4 percent in 2012, PC shipments continue to decline: Report

Smartphones and tablets emerge to be the key drivers of the ‘Smart Connected Devices’ market comprising of PCs, Tablets and Smartphones, states International Data Corporation (IDC) in its latest report. IDC has released a detailed report on the number of products shipped last year which suggests that fourth quarter of 2012 recorded an increase of 28.3 percent in the shipments of these products, as compared to the previous year.

According to the report, a total of 1.2 billion smart devices were shipped in 2012 recording an up of 29.1 percent from the year before. Also, the finding suggests that fourth quarter of the year 2012 recorded 367.7 million PCs (both desktops and portable), tablets, and smartphones unit shipments from the vendors.

Top 5 Smart Connected Device Vendors, Shipments, and Market Share, 2012 (shipments in millions)

Vendor 2012 Unit Shipments 2012 Market Share 2011 Unit Shipments 2011 Market Share Year-over-year Change
1. Samsung 250.0 20.8% 114.0 12.3% 119.3%
2. Apple 218.7 18.2% 151.5 16.3% 44.3%
3. Lenovo 78.3 6.5% 48.5 5.2% 61.4%
4. HP 58.2 4.8% 63.6 6.8% -8.5%
5. Dell 38.8 3.2% 44.6 4.8% -12.9%
Others 557.1 46.4% 508.1 54.6% 9.6%
Total 1201.1 100.0% 930.4 100.0% 29.1%

Source: IDC Worldwide Quarterly Smart Connected Device Tracker, February 20, 2013.

It also points that tablets and smartphones had a grip of around 60 percent smart devices shipped last year, with tablet registering an up of nearly 78 percent over 2011. It clearly shows that tablets have seen a surge in its demand, with affordable prices accounting to be the key factor in this increase in uptake.

While tablets and smartphones mark high in demand charts, PCs and notebook shipments have further pruned by 4.1 and 3.4 percent respectively in last year.

Smart Connected Device Market by Product Category, Shipments, Market Share, 2012 (shipments in millions)

Product Category 2012 Unit Shipments 2012 Market Share 2011 Unit Shipments 2011 Market Share Year-over-year Change
Smartphone 722.4 60.1% 494.5 53.1% 46.1%
Tablet 128.3 10.7% 72.0 7.7% 78.4%
Portable PC 202.0 16.8% 209.1 22.5% -3.4%
Desktop PC 148.4 12.4% 154.8 16.6% -4.1%
Total 1201.1 100.0% 930.4 100.0% 29.1%

On the brand side, the top five vendors account for nearly than 54 percent of the total market. Samsung and Apple still hold the top positions, with Samsung leading the market with 20.8 percent share and Apple being at 18.2 percent. The top charters include Lenovo at third slot with its hold on 6.5 percent, followed by HP at fourth with 4.8 percent and Dell at fifth with 3.2 percent market share