“India can reach the 500 million smartphone target in the next 2-3 years” #Dream500M

By on December 17, 2014 at 12:36 PM.

“India can reach the 500 million smartphone target in the next 2-3 years” #Dream500M

At the ongoing BGR India’s Dream 500 Million Smartphone conclave in New Delhi, the speakers believe that with the kind of growth we are currently seeing, India could achieve the dream of 500 million smartphones as early as 2-3 years. More →
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Why are local brands like Micromax killing it in India’s smartphone market?

By on September 2, 2013 at 7:27 AM.

Why are local brands like Micromax killing it in India’s smartphone market?

Micromax is the second largest smartphone brand in India with a 22 percent market share, closely trailing Samsung at 26 percent, according to IDC. The homegrown smartphone brand is now gunning to topple Samsung by Diwali to become the largest smartphone player. According to IDC India, local smartphone brands now account for over half of all smartphone shipped into India, which is also the fastest growing and the third largest smartphone market in the world. So what is it that local players are doing right and global players like Samsung, Sony, LG and others are not? More →
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Micromax becomes the number two smartphone vendor in India, guns for Samsung

By on August 29, 2013 at 6:56 PM.

Micromax becomes the number two smartphone vendor in India, guns for Samsung

Micromax continues to expand its hold in the Indian smartphone market and has now acquired 22 percent of the Indian market share in the second quarter according to the latest IDC numbers. The domestic vendor shipped over 2 million smartphones and has witnessed a growth of more than 4 percent in Indian market, from 18.8 percent recorded in first quarter to 22 percent in the second. Samsung currently leads with 26 percent of the market share in India. Micromax is claiming it could topple Samsung to become India's largest smartphone vendor in the next quarter. More →
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State of Indian smartphone market: Samsung dominates, Nokia comes a far second

By on April 1, 2013 at 3:17 PM.

State of Indian smartphone market: Samsung dominates, Nokia comes a far second

Samsung captured close to 50 percent smartphone market share in India in 2012, according to a Cyber Media Research report that tracks shipments of most handset vendors operating in the country. According to the report, Samsung had 43.1 percent smartphone market share at the end of 2012, which does not include the Galaxy Note and the Galaxy Note II, which the market research outfit classifies as phablets and does not include in its smartphone shipment numbers. More →
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Voice and text usage decline as Indian smartphone users prefer games, apps and Internet services: Report

By on February 7, 2013 at 4:03 PM.

Voice and text usage decline as Indian smartphone users prefer games, apps and Internet services: Report

Findings of Neilen Informate Mobile Insights’ latest report on Indian Smartphone Users depicts that smartphone consumers are inclining towards the data driven services like games, apps and the Internet, resulting in a decline in usage of voice and text services. The report suggests that the once dominant voice and text services now account for only 25 percent of smartphone usage, while rest of the market is driven by multimedia, games, chat services and music apps, leading to changing consumer usage patterns. The smartphone consumers today prefer paying for these data driven services over spending on native text and voice service, the report suggests. More →
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No Bloomberg, your smartphone analysis is flawed

By on October 3, 2011 at 8:54 PM.

No Bloomberg, your smartphone analysis is flawed

Bloomberg ran an article today that says Apple has lost out to RIM and Nokia in India's fast growing smartphone market. The article is factually correct by pointing out RIM and Nokia have a larger smartphone market share in the country but we do not agree with the analysis of comparing portfolio players like RIM, Nokia and Samsung, all of which have smartphones starting from sub-Rs 10,000 with Apple, which only retails two models, the cheapest one selling for Rs 20,000. It's akin to reporting Maruti and Hyundai sell more cars in India than BMW and then picking on BMW for selling fewer cars. And that is no story. Also, it seems the report does not take into account the way phones are sold in India as compared to Europe and America, where every smartphone is subsidized. Read on for our analysis of the report. More →
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