Micromax has done it yet again! We are not talking about its achieving some sales target but about taking another dig at Samsung’s smartphone range. Micromax has released a print advertisement mocking at the Samsung’s latest cash back and EMI schemes on mobile phones. With the advertisement, Mircomax is trying to highlight that unlike Samsung, their smartphones are easy on pocket and thus do not need consumers to buy one on EMI and other schemes. (more…)Google+
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Before Micromax started its Canvas line of smartphones, it was mostly known for its feature phones and was not considered a viable smartphone vendor. Today, the company has announced that it has sold more than a million smartphones under the Canvas sub-brand. The Canvas line of smartphones have seen exponential growth over the last few months. A lot of this momentum is due to the success of the Canvas 2 that featured a dual-core processor and a 5-inch display for sub-Rs 10,000 and the Canvas HD with its quad-...
In a response to Ericsson’s lawsuit against Micromax for patent violation, Micromax says it is committed to negotiating with the Swedish telecom infrastructure giant to license the relevant patents. (more…)Google+
According to a PrecisionMatch report on ‘Mobile Handset Market Insights’ for India for the period of December 2012 – February 2013, Micromax has emerged as the second most researched handset brands beating biggies like Nokia and Apple. (more…)Google+
According to a Cyber Media Research report, 3.11 million tablets were shipped in India in 2012. Additionally, it was revealed that 1.09 million tablets were shipped between October and December alone. (more…)Google+
A quad-core processor, a 720p display and an 8-megapixel camera in a package worth Rs 13,990 is something people dream about in a world dominated by the Samsung Galaxy S III. Of course, at such a price the quality and user experience is not guaranteed, but that’s what Micromax is trying to prove with the Canvas HD. We put it through the paces, read on to find out if it’s worth the hype. (more…)Google+
The Micromax Canvas HD is perhaps the most highly anticipated smartphone priced south of Rs 15,000 and with good reason too – it packs a quad-core processor, a 720p HD screen and runs on Android 4.1 Jelly Bean. We have managed to get our hands on one. So read on for our first impressions of the product. (more…)Google+
Micromax has started selling their a dual-SIM A27 Ninja Android smartphone in India which is now available online for Rs 3,399. The device was spotted online on Micromax’s website but we are still waiting for its official announcement and information about its availability in stores. (more…)Google+
The quad-core arms race started right at the top-end of the market and now has trickled down to the low-end of the market. Now we have two devices in the sub-Rs 15,000 price bracket that feature quad-core CPUs – the Karbonn Smart Titanium 1 and the Micromax Canvas HD. Lets see how both the devices compare with each other. (more…)Google+
Smartphones with large screen seem to have been flooding the market in past few months, as most of the major brands have some or the other offerings launched in this arena. While it is not just the biggies like Samsung getting big in this segment, players like Micromax and Karbonn are not far behind. In fact these local yet potential brands are tightening their grip on the market for bigger screen devices by bringing out feature packed large screen devices at a relatively lower price point. And considering th...
Micromax today announced yet another device in its Canvas range, this time with a quad-core processor from MediaTek. The A116 Canvas HD features a 5-inch 720p HD display, 1GB of RAM, 4GB of memory, an 8-megapixel camera and runs on Android Jelly Bean. (more…)Google+
The dual-SIM Micromax A101 is now available online at FlipKart for Rs 10,299. It is being billed as a successor to the A100, but in reality it’s a minuscule update. Previously, the A100 5-inch phablet came with a 1GHz dual-core processor, 512 MB of RAM, 4GB of internal memory, 5-megapixel rear camera, 0.3-megapixel front camera and a 2,000 mAh battery. (more…)Google+