comscore Koo app: What is it, how to get started with this Twitter alternative
BLA21 cibil.com ageas federal zee hindustan
News

Indian Twitter alternative Koo app getting popular: What is it, how to get started?

Koo app was launched back in March last year as an Indianised version of the popular micro-blogging site Twitter to promote Atmanirbhar Bharat initiative.

koo app

A few months ago, when the government banned hundreds of Chinese apps, the ones “Made in India” started gaining traction for promoting the Indian government’s Atmanirbhar Bharat vision. Among those apps is Koo, which is none other than the Indian alternative to the popular microblogging site Twitter. Also Read - Twitter brings Super Follows for creators, new Communities feature

Fast forward to February 2021, the Koo app is suddenly getting popular among social media users and has become the talk of the town. This has even led to the ‘#Kooapp’ trending on Twitter with hundreds and thousands of tweets on the same. Also Read - Twitter considered buying ShareChat to place Moj app as TikTok's global rival: Report

The “Made in India” application is gaining momentum as several government agencies including the IT Ministry, among others, began moving to the platform. The application has already gained more than one million downloads on the Google Play Store. Also Read - Today's Tech News: Sandes app on iOS, Redmi Note 10 and Realme Narzo 30 series teased

But what exactly is the Koo app? Why is everyone talking about the app suddenly and how can you get it? We answer all these questions for you today.

Before we take a deep dive into the application and understand how it works, you should note that the sudden shift to the app is due to the ongoing battle between Twitter and the Indian Government.

To give you a gist, Twitter is currently under the Indian government’s radar ever since the micro-blogging platform refused to comply with the government’s order to take down hashtags, tweets, and accounts that allegedly promote farmer genocide. The government has sent a notice to the microblogging site. Several media reports suggest that if the situation continues to be the same, the day won’t be far when Twitter, which currently has millions of active users in India, will get suspended in the country.

What is Koo app?

Koo has been developed by Aprameya Radhakrishna and Mayank Bidawatka back in March 2020. The app is meant for people to express thoughts, opinions, and strike a discussion on trending topics. The idea is very similar to Twitter.

Koo has also been declared as an Atmanirbhar app as part of the AatmaNirbhar App Innovation Challenge that took place in August last year.

koo app UI

Koo app UI

The app lets you follow trends and users including celebrities and people of prominence. The best thing about the app is that it is available in various Indian languages such as  Telugu, Kannada, Bengali, Tamil, Malayalam, Gujarati, Marathi, Punjabi, Oriya, and Assamese. This gives users a better way to express themselves in the language of their choice.

The Koo app is joined by the Ministry of IT, MyGov, Digital India, India Post, NIC, NIELIT, SAMEER, Common Services Center, UMANG app, Digi Locker, NIXI, STPI, CDAC, and CMET, Ravi Shankar Prasad, Anil Kumble, and more famous personalities and departments. This definitely gives us a reason to try it out at least once.

How to download Koo app?

The Koo app is available for both Android and iOS users. All you need to do is head to the Google Play Store or the App Store > Search for the Koo app > Tap on the Install option > you are good to go.

How to get started with Koo app?

Once you have downloaded the app on your smartphone, getting started is easy. Here are the simple steps you need to follow:

Step 1: Open the Koo app and select your preferred language

Step 2: Enter your mobile number

Step 3: Verify it via OTP

Step 4: Now, you can add a profile picture or skip the process for later. With this, you are officially a part of the Koo app.

The app has primarily five sections: Home, Trending Hashtags, Search, Messages, and Notifications. While the top left corner includes the Profile section for you to manage your account, the top right corner has a section to view trending Koos in the past 24 hours. There is also a ‘Koo’ option in the bottom right corner of the homepage for you to ‘Koo your opinion’. The app carries yellow tones and is pretty systemic and easy to use.

With a simple UI and growing popularity, the Koo app can be a tough contender to Twitter, which is under the scanner of the Indian government.

For the latest tech news across the world, latest PC and Mobile games, tips & tricks, top-notch gadget reviews of most exciting releases follow BGR India’s Facebook, Twitter, subscribe our YouTube Channel.
  • Published Date: February 11, 2021 7:00 AM IST
  • Updated Date: February 11, 2021 7:01 AM IST



new arrivals in india

Realme Narzo 30A
Realme Narzo 30A

8,999

Realme Narzo 30 Pro
Realme Narzo 30 Pro

16,999

Infinix Smart 5
Infinix Smart 5

7,199

Samsung Galaxy F62
Samsung Galaxy F62

23,999

Nokia 5.4
Nokia 5.4

13,999

Nokia 3.4
Nokia 3.4

11,999

Realme X7 Pro 5G
Realme X7 Pro 5G

29,999

Realme X7
Realme X7

19,999

Vivo Y31
Vivo Y31

16,490

Oppo Reno5 Pro 5G
Oppo Reno5 Pro 5G

35,990

Samsung Galaxy S21 Ultra 5G
Samsung Galaxy S21 Ultra 5G

1,05,999

Samsung Galaxy S21 Plus 5G
Samsung Galaxy S21 Plus 5G

81,999

Samsung Galaxy S21 5G
Samsung Galaxy S21 5G

69,999

Vivo Y12s
Vivo Y12s

9,990

Vivo Y51A
Vivo Y51A

17,990

Samsung Galaxy M02s
Samsung Galaxy M02s

8,999

Xiaomi Mi 10i
Xiaomi Mi 10i

21,999

Oppo A15s
Oppo A15s

11,490

Tecno Spark 6 Go
Tecno Spark 6 Go

8,499

Vivo V20 2021
Vivo V20 2021

24,990

Vivo Y20A
Vivo Y20A

11,490

Xiaomi Redmi 9 Power
Xiaomi Redmi 9 Power

11,999

Motorola Moto G9 Power
Motorola Moto G9 Power

11,999

Motorola Moto G 5G
Motorola Moto G 5G

20,999

Vivo V20 Pro
Vivo V20 Pro

29,990

Xiaomi Mi 10T
Xiaomi Mi 10T

35,999

Xiaomi Redmi 9i
Xiaomi Redmi 9i

8,299

Xiaomi Mi 10T Pro
Xiaomi Mi 10T Pro

39,999

Infinix Hot 10
Infinix Hot 10

9,999

Vivo V20 SE
Vivo V20 SE

20,990

Vivo V20
Vivo V20

24,990

Micromax In 1b
Micromax In 1b

6,999

Micromax In Note 1
Micromax In Note 1

10,999

OnePlus 8T
OnePlus 8T

42,999

Samsung Galaxy F41
Samsung Galaxy F41

15,499

Apple iPhone 12 Pro Max
Apple iPhone 12 Pro Max

1,29,900

Apple iPhone 12 Pro
Apple iPhone 12 Pro

1,19,900

Apple iPhone 12 Mini
Apple iPhone 12 Mini

69,900

Apple iPhone 12
Apple iPhone 12

79,900

Poco X3
Poco X3

16,999

Realme Narzo 20A
Realme Narzo 20A

8,499

Realme Narzo 20
Realme Narzo 20

10,499

Realme Narzo 20 Pro
Realme Narzo 20 Pro

13,999

Oppo F17
Oppo F17

16,990

Samsung Galaxy M51
Samsung Galaxy M51

22,999

Poco M2
Poco M2

10,999

Oppo F17 Pro
Oppo F17 Pro

22,990

Realme 7 Pro
Realme 7 Pro

19,999

Realme 7
Realme 7

14,999

Xiaomi Redmi 9A
Xiaomi Redmi 9A

6,799

Vivo Y20
Vivo Y20

12,990

Xiaomi Redmi 9
Xiaomi Redmi 9

8,999

Nokia 5.3
Nokia 5.3

13,999

Motorola Moto G9
Motorola Moto G9

11,499

Realme C15
Realme C15

9,999

Realme C12
Realme C12

8,999

Samsung Galaxy Note 20
Samsung Galaxy Note 20

77,999

Xiaomi Redmi 9 Prime
Xiaomi Redmi 9 Prime

9,999

Oppo Reno4 Pro
Oppo Reno4 Pro

34,990

Samsung Galaxy M01 Core
Samsung Galaxy M01 Core

5,499

Realme 6i
Realme 6i

12,999

Asus Rog Phone 3
Asus Rog Phone 3

46,999

OnePlus Nord
OnePlus Nord

24,999

Infinix Smart 4 Plus
Infinix Smart 4 Plus

7,999

Xiaomi Redmi Note 9
Xiaomi Redmi Note 9

11,999

Samsung Galaxy M01s
Samsung Galaxy M01s

9,999

Vivo X50 Pro 5G
Vivo X50 Pro 5G

49,990

Vivo X50 5G
Vivo X50 5G

34,990

Realme C11
Realme C11

7,499

Poco M2 Pro
Poco M2 Pro

13,999

Realme X3
Realme X3

24,999

Realme X3 SuperZoom
Realme X3 SuperZoom

27,999

Tecno Spark Power 2
Tecno Spark Power 2

9,999

Oppo A12
Oppo A12

9,990

Oppo A52
Oppo A52

16,990

Samsung Galaxy A21s
Samsung Galaxy A21s

15,999

Oppo Find X2
Oppo Find X2

64,990

Motorola One Fusion Plus
Motorola One Fusion Plus

17,499

Samsung Galaxy A31
Samsung Galaxy A31

20,999

Samsung Galaxy M01
Samsung Galaxy M01

8,999

Samsung Galaxy M11
Samsung Galaxy M11

10,999

Infinix Hot 9 Pro
Infinix Hot 9 Pro

9,999

LG Velvet
LG Velvet

Price Not Available

Xiaomi Mi Note 10 Lite
Xiaomi Mi Note 10 Lite

Price Not Available

Apple iPhone SE 2020
Apple iPhone SE 2020

42,500

Honor 30 Pro
Honor 30 Pro

Price Not Available

Best Sellers