Tariff war continues. Competing with Reliance Jio, which is the linchpin behind the aggressive competition in the telecom industry, Airtel has launched a new plan against Jio’s most popular one. Apparently, Airtel has silently rolled out a new Rs 509 tariff plan for prepaid users, that competes against Jio’s Rs 459 plan. Also Read - Realme launching TechLife vacuum cleaner, air purifier in India on September 30
The new Airtel offer is an open market one, which means any Airtel prepaid customer (whether on 2G, 3G or 4G network band) across the country can avail it. That is important to mention, because for a while now, many other network providers have launched plans similar to this one, but they have mostly been limited to particular regions. This was first spotted by Telecom Talks. Also Read - Smartphones launched this week: Realme Narzo 50A, Oppo A16 and more
At the time of writing, when we looked up this plan on Airtel’s website and the app, the plan seems to be active and up on both. However, you will have to search the plan, and it wouldn’t show up in the ‘best offers for you’ suggestions. BGR India has also reached out to Airtel to confirm the plan, we will update this space as soon as we hear from them. Also Read - Samsung Galaxy S22 Ultra leaked render hints at an S Pen slot, Galaxy S22+ leaked too
As per the report, the new Airtel Rs 509 tariff plan comes with a validity period of 84 days. The plan offers voice calling, data, and SMS benefits. It also offers 1GB of data per day, unlimited voice calls (local or on roaming) and 100 SMS per day. Also included are free SMS through its validity.
As mentioned, this competes against Reliance Jio’s recently introduced Rs 459 tariff plan, under which it offers the same benefits, that is 1GB of data per day, unlimited voice calls, and 100 SMS per day. It also has a validity of 84 days.
Now, while the Airtel plan does match up to the offering of the Rs 459 plan by Jio, it still does offer it at a cost of Rs 50 higher. Now, this wouldn’t exactly bring back lost customers for Airtel, but it may help them retain their existing customer. Having said that, a one off plan that matches Jio’s offering may not be enough to kill its thunder!