Apple has fired Richard Williamson who oversaw the iOS 6 Maps team in the wake of the iPhone 5 mapping fiasco if a report by Bloomberg is to be believed. According to the report Apple’s Senior VP Eddy Cue who took charge of the Maps and Siri teams last month after the firing of Scott Forstall pushed out Williamson. Also Read - iPhone vulnerable to zero-day email hack; Apple confirms patch is coming
Cue is said to have been taking advise from outside mapping experts including TomTom – the company that provides the mapping data for the iOS Maps app. Cue is focusing on rectifying the most glaring errors first in the US and UK. Also Read - Apple Music crosses the 60 million subscriber mark
Apple had previously dumped Google Maps from its iOS mobile operating system in favor of its own product before the underwhelming product was universally panned at launch. Also Read - Apple Music now has 38 million subscribers
Google for its part is said be preparing its own Maps app for iOS with turn-by-turn navigation. Even Nokia has launched its ‘Here’ maps app for iOS, so users do have a wealth of choice on the platform, but all this does not bode well for Apple, because it needs the user data to improve its product over its competitors.
In fact, it has been reported that Tim Cook had asked Scott Forstall to apologize about the Maps gaffe, but when he refused he was ousted from the company. Tim Cook himself apologised for the erroneous product while also offering users links to superior product made by its competitors including a link to the Google Maps web app.