Apple has promoted the head of Human Resource department, Denise Young Smith, to the post of Vice President for Diversity and Inclusion. Apple shared the news in an official statement, and Smith has since then updated her LinkedIn profile, confirming the new post. Also Read - Samsung working on a new Exynos SoC paired with AMD GPU to power its laptopsAlso Read - 2018 iPhone XR trumps iPhone 11, iPhone 12 with real-world performance on iOS 14.5.1
The news, which was initially reported by 9to5Mac, highlights the disparity in tech companies when it comes to inclusiveness. Apple has predominantly been a white, male dominated organization, and Smith is now tasked with improving the ratio. The position is newly created, and will enable Smith to run diversity programs in the organization. Smith retains her original responsibilities as the Worldwide Human Resources Head, and these responsibilities will be in addition to her present role. Smith will report directly to Tim Cook in the new role. Also Read - iPhones in 2023 could use Apple made 5G modems instead of Qualcomm modems
Smith has been a part of Apple for 20 years, commencing her journey in 1997. Her new title leaves the Vice President for Human Resources open, and the post will temporarily be filled by Luca Maestri, present SVP and CFO. Before Smith, Jeffrey Siminoff was the Director of Diversity and Inclusion and the post of the head was vacant since Siminoff quit Apple and joined Twitter. Smith has been leading company’s initiatives in the segment and has also faced the media regarding diversity and inclusion questions. ALSO READ: Apple iPhone 9 to feature OLED display with screen sizes of 5.28-inch, 6.46-inch: Report
In the recent past, right before the launch of iPhone 7, a female Apple employee created a storm when she opened up in a statement regarding the male dominance and the sexist remarks passed and ignored in the organization. Smith had taken up the issue then and expertly handled it, providing quotes to multiple media outlets. The diversity at Apple has proved to be a major point of concern with Cook opening up to the issue on multiple occasions.
The latest diversity report shared by Apple highlights the wide gap in the company when it comes to diversity. Nearly 68 percent of the Apple workforce is male. While 56 percent of the workers are white, 12 percent are Hispanic. The numbers are the lowest when it comes to Blacks at only nine percent. Smith will be tasked with improving these numbers, and also engaging with employees understanding the issues and bridging the gap. Smith will focus not only on gender and race but also being more inclusive of the LGBTQ community. ALSO READ: Apple iPhone 8 price to start at Rs 56,400 approximately: Analyst
Apple’s official statement reads, “Our inclusion and diversity efforts are critically important to Apple s future. Denise s years of experience, expertise and passion will help us make an even greater impact in this area.”