Every major Apple event is accompanied by a media frenzy that typically quote sources either “familiar with the matter” or “close to the supply chain” or just tea leaf readers who have been successful in their previous attempts to preempt what Apple would announce. Today’s iPad launch event, which by the way starts in about six hours from now (2330 IST), is no different. We have been hearing about things the iPad 3 will and won’t feature (nope, no beer can holder) for months now. Even when and where Apple will hold the event grabbed headlines (we fell for that one too) though we made a decision to not get into the link baiting rumor mongering spree that precedes an Apple event. But thanks to these “mini-scoops” (as @madulikamathur puts it) we do have a fair idea of what to expect from today’s event. But do consumers really care? Will they not buy the next iPad just because it is not called the iPad 3 or iPad HD? Will it matter whether it has a quad-core processor or not? Read on for my thoughts… Also Read - OnePlus Nord 2 is a rebranded version of Realme X9 Pro, launch next month: Report
While most people in the know (who claim to be in the know to be precise) are touting specifications of the new iPad right from the display size to the chipset, no one really knows what Apple will name the device. Most are betting on iPad HD or iPad 3, but who really knows? It could just be the iPad 2S or iPad 2X (more on that later), but do we really care what it is called? I always assumed this discussion was over when Apple decided to call its tablet an iPad despite all the jokes it was subjected to post-launch. What’s in a name, they say. In blogosphere, it could easily translate into a few hundred thousand page views. Also Read - Battlegrounds Mobile India new teaser released: It reveals launch date is getting closer
They might not have the name but it is just about confirmed that the new generation iPad will have a high resolution display, twice the resolution of the earlier iPads. This would make it a whopping 2048×1536 pixels. App developers should already be updating their apps to ensure their apps work, so be prepared to update all existing apps on your current iPad. Also Read - E3 2021 Ubisoft Forward: Far Cry 6, Just Dance 2022, Watch Dogs: Legion Bloodline and more
There has been a lot of noise around the processor too. Will it be the A6 running a quad-core processor or a A5X with just double the speed of the iPad 2. (Hence, the iPad 2S or 2X.) There have been some talk last night about it being a souped up A5 processor with 1GB RAM (the A5X) that will make it to the iPad and the A6 quad-core processor will only be unveiled with the next-gen iPhone 5.
And lest we forget, the new iPad will also get an 8.0 MP rear camera. Good if it gets but I still won’t know what to do with it. I just hope Apple has a good reason (a new app or two) for including it.
The big question is whether the consumer really care about the core specs? Not really. Yes they are curious to know what Apple’s next device would be but in the end they won’t buy it for the 8.0 MP camera or the quad-core processor. Had that been the case, the iPhone in all its avatars wouldn’t have done so well. What Apple and by extension all Android OEMs have taught us thus far is hardware specs will only take you a certain distance. Rest is all about the experience and the user interface.
So when Tim Cook unveils the iPad whatever-it-is-called later today, let’s not think about specifications. Let’s not get into analyzing how tapered are the corners or how much thicker it is than the iPad 2. Let’s not bother whether the processor is called the A6 or the A5X. Let’s just look at it from a product point of view and what it will be able to do that other tablets (including the iPad 2) cannot. Let’s leave the petty tech porn aside and talk about things that really matter. Am I asking for too much?