comscore Apple store down ahead of iPhone launch event tonight
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Apple store down ahead of iPhone launch event tonight

‘We’ll be back’, says Apple.

  • Updated: September 12, 2017 6:04 PM IST
Apple-store-down

Apple keynote event is hours away, and as is tradition, the company s online store has been put offline for a bit. We ll be back is what the website now reads. And like it has happened in the past, the store won t come back online until after its keynote is wrapped later tonight. Also Read - Common marketing gimmicks that brands should avoid to exploit consumers

Also Read - Apple MacBook Pro users report different issues with the SD card reader

Every year after launch, Apple teases its new products with the message We re busy updating the Apple Store for you, asking users to come back later to see everything that s new. Also Read - Apple in tussle with Russian govt over App Store payment options

At the keynote event today, Apple is expected to launch three new iPhones, which are expected to be called, the iPhone 8, iPhone 8 Plus, and iPhone X. The former two are upgrades over the existing iPhone 7 duo, and will likely bring new features such as wireless charging and a new glass design. Meanwhile, the iPhone X, aka the anniversary edition iPhone, is expected to be a radical upgrade with changes such as an OLED display, Face ID, animojis, new camera features, and much more. ALSO READ: Apple iPhone X event: Roundup of all the expected announcements

Beside the iPhones, we also expect the third edition of the Apple Watch, which will also be the first in the series to come with support for cellular connectivity in the form of LTE. We are also hoping to see the new Apple TV on the docket with 4K HDR support, and perhaps a new Siri Remote. iOS 11, new MacOS Sierra may also be on the cards at the event. RELATED: Apple Watch 3 leak confirms support for LTE connectivity

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  • Published Date: September 12, 2017 5:51 PM IST
  • Updated Date: September 12, 2017 6:04 PM IST


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