Later today, Apple will be announcing its quarterly earnings, revealing the number of iPhones the company managed to sell (among other things) in the Q4 which ended on December 31 last year. China will be playing a crucial role in the company’s earnings today. China was a huge market for Apple, with 22 percent of all iPhones shipped in late 2013, and if independent analyst company Canalys estimations are to be believed, the company will surpass all competitors including Samsung and Xiaomi to take the top spot as the largest smartphone shipper in the world’s most populous nation.
It’s an achievement of sorts for the Cupertino-based company to take the top position in China. Unlike in the United States and United Kingdom, in China, the company competes with the smartphone manufacturer like Xiaomi, Meizu and others that sell their flagship handsets at half to quarter of iPhones’ price point.
In late 2013, Apple made an agreement with nation’s largest carrier, China Mobile to bring LTE capable iPhones in the country, a feature that has since proved to be a crucial selling factor. The company has since partnered with all the three largest carriers in China that has evidently bolstered its sales figure in the country. The new iPhones, that sport larger screen sizes have also enabled the company to lure in more users.
According to Analysts at UBS, Apple could reveal today that it has sold more iPhones in China than in the United States. The analysts predict that the China has captured 36 percent of all iPhone shipments last quarter, compared with 24 percent in the United States.
Canalys estimates that the top four vendors in Q4 in China by units shipped are Apple, Xiaomi, Samsung, and Huawei.