comscore Balsillie to take over chief marketer role at RIM

Balsillie to take over chief marketer role at RIM

Also Read - BlackBerry analysts say Lazaridis was smart to sell shares

Research In Motion on Monday announced that Co-CEO Jim Balsillie will take over the role of Chief Marketing Officer following the recent departure of CMO Keith Pardy. Balsillie will remain Co-CEO alongside Mike Lazaridis as well, and both chiefs will also be co-chairmen of RIM. RIM’s former marketing chief, Keith Pardy, left the company for personal reasons back in March, just over one month ahead of RIM’s BlackBerry PlayBook launch. Also Read - BlackBerry co-founder Lazaridis dumps 3.5 million shares

Read Also Read - Co-founder Mike Lazaridis increases BlackBerry stake, considers bid

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  • Published Date: May 3, 2011 5:28 AM IST
  • Updated Date: May 3, 2011 10:00 PM IST

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