BSNL, the state-owned telecom operator has announced its plan to extend the Sunday free calling offer for another three months. BSNL had initially planned to stop offering free voice calling to its broadband and landline users on Sunday.
However, the company issued a statement on Saturday confirming that the offer won’t be pulled back due to popular demand from its customers. With the announcement, BSNL will be offering free voice calls on Sundays to its landline or combo or FTTH broadband subscribers for another three months. For now, it is just a three month extension and the state-owned telecom operator might stop offering free voice calls after the said period.
BSNL first revised the free unlimited night calling timing from 9PM to 7AM to 10.30PM to 6.30AM and then announced that it will stop offering free voice calls on Sunday. The decision led to a backlash from its customers, forcing the company to extend it for another three months.
“BSNL is happy to announce that Sunday Free Calling Facility from BSNL Landline to any other phone, any other operator, which was suppose to be closed wef 1.2.2018, will continue to be FREE for another Three Months. This decision is taken after considering popular demand from all corners of this country and from all strata of society,” the company said in a statement obtained by TelecomTalk.info.
BSNL has been offering the free Sunday voice calling facility since August 2016 and the offer was meant to get more consumers onboard its service. However, the state-owned operator’s subscriber base has only reduced in the past two years. In comparison to Airtel, BSNL’s broadband subscriber base has dropped from its high point.
BSNL said that it is stopping free Sunday voice calls after seeing a decline in usage of voice calling on its broadband and landline plans. The telecom service provider also revised its premium broadband plans above Rs 1,400 and started offering 24 hours voice calling without any limit.
Since the launch of Reliance Jio’s 4G network, all major telecom operators have been scrambling to offer free voice and data benefits. The effect has also been seen in broadband and landline space where consumers have started switching to 4G phones with bundled Jio service. The launch of Jio 4G service has not only affected the subscriber base of major telecom service providers, but has also started affecting revenue of these companies.