Facebook launched a new iPhone app called Mentions, targeted at celebrities on the social network last month. The app which was initially restricted to the US is now available in more than 40 countries including India. Developed by Facebook’s Creative Labs, the app is meant for famous people to help them engage with their fans and followers. Also Read - Facebook smartwatch to feature cameras alongside fitness functions: Yes, detachable cameras!
At first glance, the app’s interface is quite similar to the standard Facebook app and the News Feed is split into ‘Following’ and ‘Trending’. The Mentions app lets these celebs interact with their fans, share photos, videos and also host Q&A sessions. There’s also a shortcut to the user’s profile and a new Mentions section which Facebook says will let users “see what fans are saying about [them] and join the conversation.” Also Read - What happens to your Facebook account after you die?
The Mentions app was first launched in the US, but is now available in more than 40 countries. If you are famous or have a verified account, you can head over to the App Store to download the Mentions app. Also Read - WhatsApp Multi-device support confirmed, public beta rollout begins in two months: Mark Zuckerberg