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Fitbit Charge 3 launched; will be available in India in November for a starting price of Rs 14,999

The Fitbit Charge 3 comes with a bigger screen, better battery life, and advanced tracking features compared to its predecessor

  • Published: August 20, 2018 9:29 PM IST
Fitbit Charge 3

Product render of Fitbit Charge 3, 3 quarter view, showing realtime distance pace


Fitbit today is adding to the Charge family of fitness trackers by announcing the new Charge 3. The new wearable comes with updated hardware and will be available in India starting November 2018, across both offline and online stores for a starting price of Rs 14,999.

The Charge series is said to be Fitbit’s most successful product line with over 35 million devices sold worldwide. The new Charge 3 is said to carry the same essence of the series, but with a new premium swimwear design, bigger touchscreen display, better battery life, and some of Fitbit’s most advanced sensors and algorithm technology.

The Fitbit Charge 3 features a 40 percent larger screen compared to its predecessor, which the company claims can is deliver a brighter output and a more intuitive experience with important information. The screen is further protected by Corning Gorilla Glass 3 coating, and comes with aerospace grade aluminum casing around it. The tracker is the first from the company to come with an inductive button on side instead of a mechanical one, which also helps make it waterproof.

Product render of Fitbit Charge 3, 3 quarter view, showing emoji

The tracker is available in two colors of black with a graphite aluminum case or blue gray with rose gold aluminum case. Over the classic band, Fitbit is also offering a Woven band and a Leather band, both of which will be priced at Rs 3,490 and Rs 4,490 respectively.

Coming to fitness tracking features, Fitbit claims to have improved on its PurePulse heart rate technology with the Charge 3 to provide a much greater accuracy during exercise along with resting heart rate to optimize workouts and uncover health trends.  A new SpO2 sensor has also been added, which helps give a relative estimate of blood oxygen levels and helps track new health indicators, like sleep apnea.

Additionally, the Fitbit Charge 3 comes with support for tracking over 15 exercises like cycling, swimming, running, weights and yoga. Using its general tracking features, users can set a goal for calories burned, distance or duration covered, and see real-time stats. There is no built-in GPS support though.

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Fitbit is also bringing in better sleep tracking features called new Sleep Stages & Sleep Insights based on heart rate variability to give user an even more in-depth understanding of sleep quality and sleep patterns. Fitbit also says that the Charge 3 comes with a bigger battery, which can last for seven days on a single charge.

  • Published Date: August 20, 2018 9:29 PM IST