comscore Fitbit Surge, Charge and Charge HR officially launched

Fitbit Surge, Charge and Charge HR officially launched


After its retail partner Brookstone accidentally posted the information about Fitbit s next wearable, the company has now officially announced its all new line-up of activity tracking devices: Fitbit Charge, Fitbit Charge HR, and Fitbit Surge. One of these device is a smart fitness watch, while two add new features like optical heart rate sensors, and support for GPS. Also Read - Smartwatches with ECG in India: Galaxy Watch 4, Apple Series Watch 7 and more

Also Read - Want to build a fitness regime? 5 best smartwatches that should be a part of your life

Marketed as reinvented Force , the company has also launched apps for these wearable devices. These apps are compatible with Android, iOS, and Windows Phone mobile platforms. Without further adieu, let s take a look at the devices. Also Read - Google Wear OS updated at I/O 2021, co-developed with Samsung and Fitbit

The Fitbit Charge has striking resemblance to last year s Force. It comes with an OLED display, with water-resistant capability. The device can measure steps, distance travelled, calories burned, and floors climbed. It also has a caller ID feature, and automatic sleep detection. The company claims that once charged, the wearable can last for up to seven days. Priced at $130, it is now available for sale.

The Fitbit Charge HR is the same Charge wearable but with heart rate sensors dubbed PurePulse . Unlike a vast majority of wearables, the Fitbit Charge HR will continuously show you heart reading. It is priced at $150, and will go on sale early next year.

And now the wearable we have all been hearing a lot about since last few months. The Fitbit Surge is company s first smartwatch. It comes with an LCD touchscreen display and eight different sensors including a tri-axis accelerometer, gyroscope, compass, ambient light sensor, GPS and heart rate.

The device is capable of tracking granular data around activities like running and cross-training. In addition, it will also get smart watch notifications including text and call alerts. Much like the Charge and Charge HR, it is also water resistant. It also promises up to sevenhours of usage time, which is massive compared to market s current offering.

The company promises that these devices won t cause irritation, a massive issue that had made the company recall all its Force devices last year. We took these issues very seriously, said Fitbit co-founder and CEO James Park. We discovered that the users who reported issues were likely reacting to the adhesive we used in the product, and to a lesser extent, the nickel in the stainless steel casing. . He assures that no adhesive, in any part of the new devices, comes into close contact with the skin.

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  • Published Date: October 27, 2014 10:11 PM IST

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