Fujifilm India said it eyeing 15% overall growth by the end of 2016 after successfully launching its first-ever ‘Made in India’ Eco Solvent Printer driven by FujiFilm technology. “The launch of Vybrant 1800 is Fujifilm’s first step towards developing our products in India. With this launch, we aim to strengthen our presence in the Indian graphic arts segment. Also Read - Fujifilm Instax Mini40 launched in India: A closer look of this instant camera in pictures
The graphics arts business is one of the most important drivers for Fujifilm’s growth in Indian market. The company is looking at achieving a 15% overall growth by the end of 2016,” Fujifilm India managing director Yasunobu Nishiyama said in a statement. With our world-class printing technology, we are focused on delivering high quality, technically advanced print solutions that help printers develop competitive advantage and grow their businesses, he added. The Vybrant 1800 printer targets indoor and outdoor signage and branding applications market. Also Read - Fujifilm India to hold free online photography workshops throughout April
Aligning his company’s future growth to the current scenario, Nishiyama added, “The push given by the government’s Make in India initiative gives us great scope for our business. Since the market outlook looks positive, we want to utilise this opportunity to our best and so we offer our new Fujifilm Inkjet Technology – Vybrant 1800, manufactured in Pune.”
The company is also looking at developing more products in Indian market, he said. The FujiFilm Vybrant 1800 printers have been exclusively developed and manufactured by Macart Equipment Pvt Ltd, the leading manufacturers of inkjet printers in the country, with their manufacturing units in Pune.
Fujifilm India has already installed this product in many top private and government hospitals in India and is promoting the importance of early detection. In Graphic Arts, the company opened its First Demo Centre showcasing its Wide Format Inkjet (WFIJ) printers and their multiple applications in Mumbai last Fiscal.