Google has added a new tab to its homepage top bar for its rebranded Android Market. Starting today, users will get a quick shortcut link to ‘Play’, which is nothing but Android Market. It is understandable for Google to try and push the new branding as much as possible (and what can be better than Google.com?) but I am not convinced whether it is the right strategy. Read on for more. Also Read - Honor V40 with Google Play services speculated after splitting from HuaweiAlso Read - Today's Tech News: Samsung Galaxy S20 price cut, Signal ramps up hiring
Consider this, of all the tabs available on Google’s homepage, Play is the only one where users cannot do anything when they click on the link from a non-Android device. At the moment, it makes sense only for the US, where Google has all services including movies, music, books and apps tied together under the Play banner. In most countries (including India) Play is simply Android Market, which is useless for those who don’t have an Android smartphone or a tablet. Also Read - How to move WhatsApp group chats to Signal
Google has been experimenting with its homepage frequently (there have been two design changes this year already in January and February), which is a stark departure from Google’s original practice of keeping the homepage as minimal as possible. For me, these frequent changes and addition of services that every user cannot use dilutes the whole Google experience.