Search giant Google has just announced that it is shutting down its “Neighbourly” app in the coming weeks. This announcement comes almost two years after the company initially launched the app in India. It is worth noting that Neighbourly was in Beta and did not gain many features or improvements since the launch. The company shared the details about Google Neighbourly shut down in an email to the app users. According to the email, Google will shut down the service on May 12, 2020, almost two years after the launch. Let’s take a closer look at the details surrounding the shutdown. Also Read - Google Duo increases group calling limit to 12 participants
Google Neighbourly shutdown details
According to the email, the experimental project did not grow as the company had hoped for. The platform aimed at helping users discover their neighborhoods including services and facilities. Google Neighbourly allows casual users to ask details about nearby services with the help of other users in the area. It is worth noting that the company did expand the service to multiple cities after launching in Mumbai. However, the app failed to gain enough traction as “enough users” did not use it to deliver an impressive experience. Also Read - Google removes Pixel 3 and Pixel 3 XL from its official website
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Taking a closer look at the email, Google revealed that the community came together to answer “over a million questions”. This includes important information during floods, and even celebrating festivals as a community. In addition, the company noted that it will focus on improving other Google apps in this difficult scenario. The shift in focus to other apps will help Google serve “millions of people” that use these apps every day. Also Read - Google begins rolling out new account switching interface on Play Store for select devices
Google also pointed existing Google Neighbourly users to its Google Maps Local Guide service to help users in their area. This will ensure that users can continue to help and answer questions related to their area. This announcement comes just hours after Google announced its plans to launch YouTube “Shorts” to take on TikTok. It is also interesting to note that its rival, Facebook just launched the “Community help” feature during the ongoing pandemic. We have also reached out to Google for a statement regarding the shutdown. We will update the company as and when we get a response.