comscore Google-parent Alphabet, Microsoft, Apple top Forbes World's Best Employers List 2017
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Google-parent Alphabet, Microsoft, Apple top Forbes World's Best Employers List 2017

Apple, Google and Microsoft are also the world's most valuable brands, according to Forbes

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Google-parent Alphabet Inc, Microsoft, and Apple have emerged as tech’s leading employers in the first-ever Forbes World’s Best Employers List. Alphabet, which has a 72,000-strong workforce, took the top spot riding on its working conditions, diversity policies, and general image. Microsoft followed for being extremely “attractive” to employees. And Apple, whose market cap is nearing a trillion-dollar, took the fourth spot. Also Read - iPhone 13 to come with faster charging as compared to iPhone 12

Also Read - New avatar of Google Chrome’s offline dinosaur game: How you can play

More than 36,000 global recommendations were analyzed by Statista to create the list, said Forbes. Employees were asked to rate their own employer and the likelihood of them recommending the organization to a friend or family member. They were also asked to recommend other employers they admired. Interestingly, Apple, Google and Microsoft also ranked as the top three most valuable brands in the world earlier this year. ALSO READ: Google s gender ratios show that it is hardly delivering on promises of inclusion Also Read - Apple TV Plus for free: PS5 owners get six months subscription free of cost

Google, of course, has traditionally ranked among the ‘best places to work’. Its free gourmet meals, lavish lounges, well-stocked play areas, and so on have been the stuff of legends. One of the biggest perks it has offered in recent years has been health insurance for part-time employees. And that possibly catapulted it to the top of the list. When Alphabet came into being two years ago, founder Larry Page said: “As Sergey [Brin] and I wrote in the original founders letter 11 years ago, ‘Google is not a conventional company. We do not intend to become one.'” And given the indulgence at Google/Alphabet, it truly is unconventional.

What is significant, however, is the fact that despite Google being in the face of a storm over its diversity policies after a leaked email from one of its engineers who was eventually sacked threatened to show it in bad light, the search giant continues to dominate Glassdoor ratings, incur profits, increase sales, expand operations, and attract the best of talent. Thus, making it rank among the world’s best employers. This win for Alphabet is a validation for Google the kind it needed.

At Microsoft, the last few years have been a tale of turnarounds under the inspired leadership of CEO Satya Nadella. While he hit refresh, Microsoft witnessed $89 billion in sales, $21.2 billion in profit, assets of $241 billion and a $573.7 billion market value this year, according to Forbes. And the software giant returned to being counted among the top three tech companies in the world the others being Google and Apple as well as made it to the top two employers’ list. ALSO READ: Microsoft CEO Satya Nadella says cultural diversity and inclusion critical to achieve company s mission

Fourth on the list, Apple, is the world’s most valuable tech company. While it had slipped to the 36th spot in Glassdoor’s annual ‘Best Places to Work’ list for lack of work-life balance, Forbes concludes that Apple is still an employer to beat. Employees not only draw handsome salaries across positions, but are also entitled to special discounts on Apple products. Additionally, Apple rewards its employees with “beer bashes” every once in a while. It also gets music stars to perform on anniversaries of its products, according to Business Insider.

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  • Published Date: October 11, 2017 12:15 PM IST



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