comscore GOSF 2013 extended by a day to December 14 | BGR India

GOSF 2013 extended by a day to December 14

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Google’s Great Online Shopping Festival, the three day shopping festival which was to end today has been extended by a day. Google India informed about this development via Twitter.

The online shopping festival got off to a stuttering start with technical issues affecting its homepage, but has since then got an overwhelming response from buyers.

“GOSF is getting an overwhelming response from shoppers, despite a minor glitch we faced yesterday and to keep up the tempo and give more time to shoppers, we are extending GOSF by a day and will now run till December 14,” Google India industry director e-commerce Nitin Bawankule told PTI. “GOSF’s first edition last year witnessed over a million people visiting the site, but this time that number has already been surpassed,” he added.

Though no official numbers have been released, Indian website revealed the kind of activity it observed on day one. It recorded ten times the number of sales on Amazon India, four times the number on Flipkart and nearly double on the rest of the merchants. In terms of categories, the most popular is Electronics, followed by Apparels and Travel and others. Online apparel retailer Myntra revealed that it had sold more than one lakh products on day one of GOSF.

The festival may have been extended by a day, but a lot depends upon the availability of stocks so it is best you grab what you need as soon as possible so as not to miss them.

  • Published Date: December 13, 2013 3:01 PM IST
  • Updated Date: December 23, 2013 6:50 PM IST