We are still in beta but the response has been tremendous with a 100 million plays in less than 30 days. Games on Hike enables everyone to enjoy them regardless of the capability of their smartphones, said Kavin Bharti Mittal, founder and CEO, hike Messenger, in a statement. A built-in social experience enables gamers to share scores and challenge friends.
All games are optimized to support a wide range of handsets, especially the low-cost smartphones with truncated bandwidth speeds.
Nearly 100 million users are exchanging 40 billion messages per month on the hike platform and 90 percent of them are below age 30, the statement read.