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Huawei is planning to overtake Apple; targets 200 million smartphone shipments by year-end

Huawei is calculating the total number of devices shipped by adding both the Huawei as well as Honor-branded smartphones.

  • Published: July 23, 2018 9:39 AM IST
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Huawei, one of the major smartphone and telecommunications giant based out of China, is planning to take on Apple. According to a report by South China Morning Post, the company is planning to target 200 million smartphone shipments by the end of this year. As pointed by in the report, Consumer Products head at Huawei, Richard Yu Chengdong, pointed out that the company has already shipped about 100 million smartphones in six months this year. Chengdong revealed this information at the Nova 3 smartphone launch last week pointing out at the momentum the company has maintained this year.

According to the report, Chengdong issued a statement at the event to give us some perspective about Huawei’s growth over the years. The statement added, “Previously Huawei reached the 100 million shipments mark on December 22, 2015, October 14, 2016, and September 12, 2017.” One thing to note here is that Huawei is calculating the total number of devices shipped by adding both the Huawei as well as Honor-branded smartphones. The report claims that Huawei is in process of creating a strong foothold in a number of markets including India with its sub-brand Honor.

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The company is planning to overtake Apple to be the second largest smartphone vendor across the globe. It is likely that the company can break the 200 million markers as it is planning to launch its upcoming smartphone flagship from its Mate series in the third quarter of this year. This will give the company a new device that could help its sales in the second half of the year while competing with the flagships by rivals including Samsung, and Apple.

The report noted that if Huawei overtakes Apple as the second-largest smartphone vendor than it won’t be the first time. The reason for this is because the company already did that back in the months of June and July last year. This news comes right after it was revealed that Honor is planning to launch its next smartphone, the Honor 9N in the Indian market.

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  • Published Date: July 23, 2018 9:39 AM IST