comscore Hugo Barra is leaving Xiaomi to return to Silicon Valley
News

Hugo Barra is leaving Xiaomi to return to Silicon Valley

Xiaomi had hired Hugo Barra from Google to lead its expansion outside China.

hugo-barra-xiaomi-fb-image-1

Hugo Barra today announced he is leaving Xiaomi. He was the Chinese startup’s most high profile hire way back in 2013 when Xiaomi was an unknown company outside of China. Barra, who was the Vice President of Android at Google, was hired to expand Xiaomi’s presence in international markets. Barra announced the news of his departure via Facebook. Also Read - Best gaming phones under Rs 25,000 to buy in India in October 2021

Also Read - Redmi Note 11 series to cost cheaper than Redmi Note 10 Pro Max?

“When Lei Jun and Bin Lin came to me nearly four years ago with the opportunity to help turn a young rockstar startup into a global player, I embarked on what has been the greatest and most challenging adventure of my life. I moved to Beijing, 6,500 miles out of my comfort zone in Silicon Valley, to build from scratch a startup team within a bigger startup. This journey has been nothing short of spectacular in every way, and I can proudly say that Xiaomi Global is the first baby I helped bring into the world,” Barra wrote. Also Read - Are Chinese brands making the Indian government jittery?

During his tenure, Xiaomi moved out of China, first launching in neighbouring south east Asian countries like Indonesia, Singapore and Malaysia, before launching in India, its most successful market outside of China. Xiaomi recently announced it had crossed $1 billion in annual revenues in India, making it the fastest company to do so.

However, Xiaomi has not really been able to make a mark in any other international market as it still struggles to meet demand for its smartphones in China and India. Its growth in China has slowed down as rivals like Huawei, OPPO and Vivo have caught on to Xiaomi’s playbook had have left it behind with a wider offline presence in addition to copying Xiaomi’s successful online flash sale model. The company is nowhere closer to launching its smartphones in western Europe or North America. Xiaomi has failed to achieve its smartphone sales targets two years in a row and the company hasn’t publicly announced any sales targets for 2017.

Meanwhile, Xiaomi has moved on from being a smartphone brand to an ‘Internet of Everything’ brand with its Mi Ecosystem, a group of over 70 startups that produce everything from power banks to air purifiers to rice cookers and smart bikes.

As for Barra, he is going back to the Silicon Valley. “But what I’ve realized is that the last few years of living in such a singular environment have taken a huge toll on my life and started affecting my health. My friends, what I consider to be my home, and my life are back in Silicon Valley, which is also much closer to my family. Seeing how much I’ve left behind these past few years, it is clear to me that the time has come to return,” he wrote.

Barra did not announce where he will be joining next.

BONUS VIDEO: Xiaomi Redmi Note 4 Review

For the latest tech news across the world, latest PC and Mobile games, tips & tricks, top-notch gadget reviews of most exciting releases follow BGR India’s Facebook, Twitter, subscribe our YouTube Channel. Also follow us on  Facebook Messenger for latest updates.
  • Published Date: January 23, 2017 11:45 AM IST
  • Updated Date: January 23, 2017 11:51 AM IST



new arrivals in india

Realme GT Neo 2
Realme GT Neo 2

31,999

Vivo X70 Pro Plus
Vivo X70 Pro Plus

84,990

Vivo X70 Pro
Vivo X70 Pro

51,990

Poco C31
Poco C31

10,999

Nokia C30
Nokia C30

12,499

Samsung Galaxy F42 5G
Samsung Galaxy F42 5G

17,999

Xiaomi 11 Lite NE 5G
Xiaomi 11 Lite NE 5G

31,999

Samsung Galaxy M52
Samsung Galaxy M52

29,999

Oppo F19S
Oppo F19S

19,990

IQOO Z5
IQOO Z5

29,990

Realme Narzo 50A
Realme Narzo 50A

11,499

Realme Narzo 50i
Realme Narzo 50i

7,499

Oppo A16
Oppo A16

16,990

Infinix Hot 11S
Infinix Hot 11S

13,999

Infinix Hot 11
Infinix Hot 11

11,999

Realme C25Y
Realme C25Y

11,999

Nokia C01 Plus
Nokia C01 Plus

6,999

Nokia G10
Nokia G10

13,999

Apple IPhone 13 Pro Max
Apple IPhone 13 Pro Max

1,29,900

Apple IPhone 13 Pro
Apple IPhone 13 Pro

1,19,900

Apple IPhone 13 Mini
Apple IPhone 13 Mini

69,900

Apple IPhone 13
Apple IPhone 13

79,900

Realme 8i
Realme 8i

13,999

Realme 8s 5G
Realme 8s 5G

17,999

Xiaomi Redmi 10 Prime
Xiaomi Redmi 10 Prime

12,499

Samsung Galaxy A52s 5G
Samsung Galaxy A52s 5G

35,999

Samsung Galaxy M32 5G
Samsung Galaxy M32 5G

20,999

Vivo Y33s
Vivo Y33s

17,990

Realme C21Y
Realme C21Y

8,999

Vivo Y21
Vivo Y21

15,490

Realme GT Master Edition
Realme GT Master Edition

25,999

Realme GT 5G
Realme GT 5G

37,999

Itel A48
Itel A48

6,399

Motorola Edge 20
Motorola Edge 20

29,999

Motorola Edge 20 Fusion
Motorola Edge 20 Fusion

21,499

Samsung Galaxy Z Flip 3
Samsung Galaxy Z Flip 3

84,999

Samsung Galaxy Z Fold 3
Samsung Galaxy Z Fold 3

1,49,999

Samsung Galaxy A12 (Exynos)
Samsung Galaxy A12 (Exynos)

13,999

Nokia C20 Plus
Nokia C20 Plus

8,999

Vivo Y53s
Vivo Y53s

19,490

Tecno Pova 2
Tecno Pova 2

10,999

Infinix Smart 5A
Infinix Smart 5A

6,499

Micromax In 2b
Micromax In 2b

8,999

Vivo Y72 5G
Vivo Y72 5G

20,990

Tecno Camon 17
Tecno Camon 17

12,999

Tecno Camon 17 Pro
Tecno Camon 17 Pro

16,999

Realme C11 2021
Realme C11 2021

6,999

Oppo Reno6 Pro 5G
Oppo Reno6 Pro 5G

39,990

Oppo Reno6 5G
Oppo Reno6 5G

29,990

Samsung Galaxy M21 2021
Samsung Galaxy M21 2021

12,499

OnePlus Nord 2
OnePlus Nord 2

27,999

Poco F3 GT
Poco F3 GT

27,999

Samsung Galaxy A22 5G
Samsung Galaxy A22 5G

19,999

Xiaomi Redmi Note 10T 5G
Xiaomi Redmi Note 10T 5G

13,999

Samsung Galaxy F22
Samsung Galaxy F22

12,499

Xiaomi Mi 11 Lite
Xiaomi Mi 11 Lite

21,999

Infinix Note 10 Pro
Infinix Note 10 Pro

16,999

Infinix Note 10
Infinix Note 10

10,999

Vivo Y73
Vivo Y73

20,990

OnePlus Nord CE 5G
OnePlus Nord CE 5G

22,999

iQOO Z3
iQOO Z3

19,990

Realme C25s
Realme C25s

9,999

Poco M3 Pro 5G
Poco M3 Pro 5G

13,999

Realme X7 Max 5G
Realme X7 Max 5G

26,999

Oppo F19
Oppo F19

18,990

Motorola Moto G40 Fusion
Motorola Moto G40 Fusion

13,999

POCO M2 Reloaded
POCO M2 Reloaded

9,499

OPPO A74 5G
OPPO A74 5G

17,990

Oppo A53s 5G
Oppo A53s 5G

14,990

Vivo V21 5G
Vivo V21 5G

29,990

Realme C25
Realme C25

9,499

Realme C21
Realme C21

7,999

Realme C20
Realme C20

6,799

Motorola Moto G60
Motorola Moto G60

17,999

iQOO 7
iQOO 7

31,990

Samsung Galaxy M42 5G
Samsung Galaxy M42 5G

21,999

Xiaomi Mi 11 Ultra
Xiaomi Mi 11 Ultra

69,999

Xiaomi Mi 11X Pro 5G
Xiaomi Mi 11X Pro 5G

39,999

Xiaomi Mi 11X
Xiaomi Mi 11X

29,999

Realme 8 5G
Realme 8 5G

13,999

Samsung Galaxy F02s
Samsung Galaxy F02s

8,999

Samsung Galaxy F12
Samsung Galaxy F12

10,999

POCO X3 Pro
POCO X3 Pro

18,999

Realme 8 Pro
Realme 8 Pro

17,999

Realme 8
Realme 8

14,999

Vivo X60 Pro Plus
Vivo X60 Pro Plus

69,990

Vivo X60 Pro
Vivo X60 Pro

49,990

Best Sellers