Digital India is certainly a big opportunity for both economic growth and innovation and the growth Facebook is witnessing in the country is a clear example of that, a top company executive said on Wednesday. According to Kevin Martin, Vice President for Mobile and Global Access Policy at Facebook, the government’s digital initiative has opened several opportunities when it comes to innovate and build for the country. Also Read - Facebook smartwatch to feature cameras alongside fitness functions: Yes, detachable cameras!Also Read - What happens to your Facebook account after you die?
“In India, 201 million people are active on Facebook. The country is home to one of the world’s largest developers’ community. There are over two million SMB (Small and Medium Business) Pages on Facebook in India,” Martin said during one of the plenary sessions at the first-ever ‘India Mobile Congress 2017’ here. Also Read - WhatsApp Multi-device support confirmed, public beta rollout begins in two months: Mark Zuckerberg
Before joining Facebook, Martin worked as Chairman of the US Federal Communications Commission (FCC). A recent survey by Facebook revealed that while 43 per cent of Indian exporters in small and medium-sized enterprises (SMEs) depend on online tools for 75 per cent of their international sales, 63 per cent agree that using online tools for selling internationally has increased their revenue. ALSO READ: WhatsApp blocked in China: For all that it is, life s better off in India
“More than 270 million people around the world are connected to a small business in India. These businesses are using technology to grow, build new opportunities and find customers at home and abroad,” said Ankhi Das, Director of Public Policy for Facebook India and South Asia, recently.