comscore Indus OS partners Karbonn Mobiles to bring regional language mobile ecosystem in India
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Indus OS partners Karbonn Mobiles to bring regional language mobile ecosystem in India

After joining hands with Micromax, Celkon and Swipe, Indus OS has now partnered Karbonn to provide a better experience to users in India.

  • Updated: October 5, 2016 3:50 PM IST
karbonn-business

Operating system brand Indus OS has recently announced that it has partnered with Karbonn Mobiles to provide a better experience for users pan-India. The partnership will be an add-on to the existing partnership with Micromax and two home-grown brands — Celkon and Swipe. The first “made in India” operating system Indus OS aims to be on one in every six smartphone devices in India by 2017. Also Read - Gionee Max launched with 5,000mAh battery at Rs 5,999: Check details

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“Our partnership with Karbonn is a testimony that smartphone brands are recognizing the need for a regional language smartphone ecosystem in India,” said Rakesh Deshmukh, Co-Founder and CEO, Indus OS, in a statement. “The growing consumption of regional language content on mobile phones is a clear indicator of the need for localizing the Smartphone ecosystem for bridging the gaping digital divide,” added Shashin Devsare, Executive Director, Karbonn Mobiles and Jaina Group. Also Read - Karbonn unveils 4 new feature phones in India, prices start from Rs 700

“Our partnership with Karbonn is a testimony that smartphone brands are recognizing the need for a regional language smartphone ecosystem in India. It is a young homegrown brand, differentiated by its efforts to create a simplistic experience for the Indian users, much like us. They are a fast growing company and we are glad to partner up in the next leg of their growth phase” said, Rakesh Deshmukh, co-Founder & CEO, Indus OS.

Indus OS currently has over 4.5 million users and commands a 6.3% market share since the first official Indus OS powered device was launched in May 2015. It boasts of a host of patented features including the Indus keyboard, which is a pioneer in regional keyboards – it was the first keyboard of the country to have the natural ordering of the alphabet, allowing Indian smartphone users to type with ease and familiarity. It also offers the auto-correction and the patented matra-prediction features in 12 languages.

With additional inputs

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  • Published Date: October 5, 2016 3:45 PM IST
  • Updated Date: October 5, 2016 3:50 PM IST



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