comscore Is Amazon secretly selling Yu Yureka without any flash sale?

Is Amazon secretly selling Yu Yureka without any flash sale?


The Yu Yureka pilot sale on Amazon India was announced to have been over in three seconds. There were many glaring glitches including the overpricing of the device. Now, in a new development, it has come to light that some users are being able to buy the Yureka in the wee hours of the night, without flash sale or pre-registrations. Also Read - OnePlus RT Amazon ad shows up in Google search results: Launch soon?

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A user, Anupam Soni, shared some screenshots with BGR India confirming his Yureka order last night. He said he bought the device after tracking it for the past two days. He observed that the Yu Yureka had been open for sale for Rs 12,499 usually after midnight with the option to ‘Add to Cart’. Also Read - Amazon Mega Music Fest sale: Best deals on TWS earphones, headphones, soundbars and more

He experienced an error previously when he tried to buy the device, but yesterday he successfully placed an order. “Today at 5:00AM, I successfully added Yureka to my cart and also placed the order for the same, which has been accepted by Amazon and also payment is deducted from my credit card and got the order confirmation email from Amazon,” Soni confirmed.

Here are the screenshots proving that his order successfully went through. Notice the date of purchase:

Yureka orderd 2Yureka Ordered on 18 Jan for Rs 12499

Another user took to Twitter to ask Amazon about this weird predicament. Amazon’s reply was as vague as it can get.

We have contacted Amazon India to comment on this, but we received no reply till the time of press. We will put an update as soon as we receive a reply.

To recap, the next flash sale for Yureka is happening on January 22, for which the registrations are open. Yureka has been launched in India for Rs 8,999. As for specifications, it flaunts a 5.5-inch HD IPS display, and is powered by a Snapdragon 615 octa-core processor with 64-bit capability and paired with 2GB of RAM. The smartphone also features 16GB internal storage that can be further expanded using a microSD card.

RELATED: Yu Yureka review: Yu hits the right spots for Mi

Furthermore, the smartphone also features a 13-megapixel rear camera, 5-megapixel front-facing camera, and a 2,500mAh battery. On the software front, it runs on Cyanogen OS 11 based on Android KitKat.

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  • Published Date: January 18, 2015 2:19 PM IST
  • Updated Date: January 19, 2015 12:39 PM IST

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