JioPhone 2, the second-generation smart feature phone from Reliance Jio, will go on flash sale today. The feature phone will be available for purchase at 12:00PM from Jio’s website, and customers will get Rs 300 cashback when they pay using Paytm. For Jio, its feature phone has been a hit since it first came out, and the company has said that these feature phones have gone out of stock within minutes of the sales going live.
The JioPhone 2 was unveiled at Reliance Jio’s annual general meeting as an upgraded version of its predecessor. It comes with a bigger display, and now supports full QWERTY keyboard, which the company says has been added to facilitate faster typing experience. It also differs greatly from the candybar form factor of original JioPhone, which had standard alphanumeric keys.
With smartphones taking over feature phones in the global market, the segment is bucking the trend by growing exponentially in India. Reliance Jio remains the market leader in the feature phone segment in the country. According to Counterpoint Research, Jio has over 30 percent market share in the feature phone segment, and is estimated to have shipped over 25 million devices. With JioPhone 2, the company is expanding its portfolio of feature phones and catering to a different set of audience.
Reliance JioPhone 2 specifications and price
Reliance JioPhone 2 sports a 2.4-inch QVGA display, and is accompanied by a full QWERTY keyboard, 512MB RAM, 4GB internal storage, and support for expandable storage up to 128GB via microSD card slot. It also features a 2-megapixel rear camera, and a 0.3-megapixel camera at the front for selfies and video calling.
The JioPhone 2 runs KaiOS, an operating system that brings smartphone like applications to the feature phone. Both JioPhone and JioPhone 2 now support Facebook, WhatsApp, YouTube, Google Maps and Google Assistant. The ability to use WhatsApp for communication and watch YouTube has become a big driver for the sales of this smart feature phone.
Watch: Reliance JioPhone Hands-On
The JioPhone 2 supports 4G VoLTE, which remains the unique selling point of the device. It packs a 2,000mAh battery, and supports connectivity options like Wi-Fi, Voice over WiFi, GPS, and Bluetooth. The JioPhone 2 is priced at Rs 2,999, and existing feature phone users can exchange their mobile phone for additional discounts.