China-based internet conglomerate Letv may soon hire an ex-Samsung big shot to function effectively in the rapidly-growing Indian smartphone market, a top industry source said on Wednesday. “Hiring an executive from a leading brand like Samsung only cements their (Letv) intention of capturing international markets as well as the consumers’ imagination,” the source told IANS. Also Read - Samsung and LG confirm presence at in-person CES 2022Also Read - Galaxy S21 FE to support 25W charging but will Samsung put it in the box?
They, however, refrained from naming the man. The buzz comes a day after the company launched three “super products”, including a 3D helmet, in the Indian market. According to officials, the company, that calls “sustainable pricing” its unique selling point, is all set to launch two phones here on January 20. Also Read - Samsung Galaxy M32 launch in India next week: Top specs, price around Rs 15,000, more
Founded in November 2004 and headquartered in Beijing, Leshi Internet Information and Technology, also known as Letv, is engaged in a rich array of businesses, spanning from Internet TV, video production and distribution, smart gadgets, and large-screen applications to e-commerce and Internet-linked super-electric cars.