Online travel portal MakeMyTrip has tied with e-commerce major Flipkart, as part of which the latter will sell travel services on its platform. Also Read - MakeMyTrip launches zero down payment EMI option for hotel and flight bookings
MakeMyTrip’s brands, including Goibibo and redBus, will leverage the large customer base of Flipkart to drive online bookings, the company said in a statement. Also Read - Evaluating changes in FDI rules to avoid 'unintended consequences': Amazon
The deal will kick off with domestic flight bookings in the next few weeks, followed by hotels, bus and holiday packages. Also Read - Paytm sets its eyes on the hotel booking business with its acquisition of NightStay
“This partnership will help us reach out to an even wider consumer base and open up the online travel market in a significant way,” MakeMyTrip founder and Group CEO Deep Kalra said.
As part of the deal, customers can book travel services from Flipkart’s platform which will be linked to offers by MakeMyTrip.
Flipkart CEO Kalyan Krishnamurthy said the partnership will help make travel booking a seamless experience for customers, even those in the farthest regions, while also furthering goal of being a one-stop destination for all digital transactions online.
This is published unedited from the PTI feed.