comscore Mi 6 coming to ‘select global markets’ at a later date: Xiaomi
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Mi 6 coming to ‘select global markets’ at a later date: Xiaomi

While confirming that Mi 6 will launch in select markets at a later date, the company did not ascertain its launch in India.

xiaomi-mi-6-china-launch

Xiaomi s newest flagship smartphone Mi 6 launched in home country China last week. One of the first smartphones to run the Qualcomm Snapdragon 835 SoC, the Mi 6 is poised against the Samsung Galaxy S8, but at almost half the price. While there s a bit of anticipation about when the smartphone is going to be launched in India, IndiaToday reports that Xiaomi may skip India for its Mi 6 altogether. BGR India reached out to Xiaomi, and here s what the company spokesperson told us. Mi 6 is coming to select global markets at a later date but we have no intimation of India date or availability as of now. Also Read - Xiaomi 12, Xiaomi 12X, Xiaomi 12 Pro might launch by the end of this month

Also Read - Xiaomi 12 could become first smartphone to launch with Snapdragon 8 Gen 1 chipset

While the statement doesn t categorically deny the IndiaToday report but does indicate at Xiaomi s plans to launch the Mi 6 in the other markets. It may be recalled that Xiaomi did launch its Mi 5 smartphone in India last year. Though the Mi 5 failed to take off in the country, Xiaomi later extensively focused on its Redmi-series, which is targeted at the budget segment. Both Redmi Note 3 and Redmi 4 have done quite well, thus far. Also Read - Redmi Note 11T 5G vs Realme 8s 5G: Which one is a better option?

Earlier, IndiaToday reported that Xiaomi may choose to launch the Mi MIX 2, the successor to the Mi MIX, or Mi Note 3 as the high-end product in India. It is to be noted that both the Mi MIX is still exclusive to some markets and bringing its successor does not seem like a plausible clause. ALSO READ: Xiaomi Mi 6 vs Xiaomi Mi 5: What s different?

If the report is to be believed, skipping the Indian market is going to disappoint those who aspired to get their hands on a smartphone with specifications on par with the Samsung Galaxy S8, and almost half the price. The Mi 6 starts at RMB 2,499, approximately Rs 23,500, while the Galaxy S8 starts at Rs 57,000.

As mentioned earlier, Xiaomi s Mi 5 did not quite enjoy the level of success its Redmi series had in the country. While it may seem a well-thought decision to skip launching the Mi 6, the company may lose out on capitalizing the Rs 20,000-Rs 30,000 segment, which of late has seen less buzz. ALSO READ: Xiaomi Mi 6 vs OnePlus 3T vs Honor 8: Price, specifications and features compared

While Xiaomi has popular and proven performers on its name such as the Redmi 4A, Redmi Note 4, and the Redmi 3S Prime; all are from the budget category a segment which dominates the Indian users purchase decisions. Having the Mi 6 would have given the company a fresh start in the upper-premium segment where homegrown manufacturers like Micromax are trying their luck with the Dual 5; it seems the manufacturer is keen on further expanding its presence in the thriving budget segment with its Redmi series.

Although it is yet to be officially acknowledged if the Mi 6 will skip India, having the smartphone here would allow the company to actually test the waters in the upper mid-range category, especially given that this time around the specifications are indeed impressive as compared to the predecessor.

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  • Published Date: April 27, 2017 5:45 PM IST


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