At a time when US-based companies are reading into a new set of rules being laid by President Donald Trump to do business globally, for Microsoft, the key to success is that it gives back to local communities and creates business opportunities there, its Indian-origin CEO Satya Nadella has said. Also Read - Best laptops to buy under Rs 35,000 in October 2021: Asus VivoBook 15, Avita PURA, moreAlso Read - Arm-based notebook PC processor market could grow to $949 million in 2021
“The ability of Microsoft that operates in more than 190 countries to compete in so many places is vital to the company’s overall long-term growth,” a report in CNBC quoted Nadella as saying.
Nadella stressed on creating local opportunities in the countries where a company operates. “But you can’t just set up shop and give nothing back — you have to create local opportunity,” the Microsoft CEO said. Nadella said that many states and their citizens had turned against the idea of globalisation as they prioritised their own nation. ALOS READ: Microsoft Build 2017 Day 2 live: Ubuntu arrives on Windows Store, Apple iTunes, Suse, Fedora coming later this year
“Every head of state only cares about one thing: it’s about their country first. In the US it’s about America first, and inBritain it’s about Britain first,” he noted. Nadella emphasised that companies must to be able to show the state heads and citizens what they have done for them “in terms of local taxes, in terms of local small business productivity, local large business competitiveness, their educational outcomes, their entrepreneurial work, that’s what matters”. ALSO READ: Microsoft Build 2017: Impact and human emotion is what trumps technology
During last two fiscal years, the software giant has booked more revenue from outside the US than from within it. “In the fiscal year ended June 30, 2016, it generated $44.7 billion in international sales, versus $40.6 billion domestically,” the report said.