comscore Microsoft sells MSN China portal to Xichuang Technology
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Microsoft sells MSN China portal to Xichuang Technology

MSN China, the Chinese edition of Microsoft’s web portal, is being sold to Xichuang Technology (Beijing) Co. Ltd. Xichuang incidentally was co-founded late last year by MSN China's former general manager.

  • Updated: August 31, 2016 12:33 PM IST
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Microsoft has sold MSN China, which is a Chinese edition of its global web portal to Xichuang Technology (Beijing) Co. Ltd, founded by the portal’s formal general manager. Microsoft had declared this news on its official blog. Microsoft wrote that it had signed an agreement to sell MSN China, effective from September. The financial terms were however not disclosed. Xichuang Technology was co-founded late in 2015 by Liu Zhenyu, MSN China’s former General Manager. According to the report, Microsoft’s MSN China portal never took off owing to government regulations in China and facing stiff competition from its local rivals. MSN China has strong rivals like Sina and Tencent but according to Microsoft, China is still one of its strategic markets. “After selling off the unpopular unit, Microsoft will continue to invest in China in other businesses, including computing and cloud services,” the statement said. Also Read - Windows 11 could be a free upgrade for you provided you fall in this category

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Microsoft had recently announced a new dedicated web form for reporting hate speech on its hosted consumer services and a separate online form for petitions to reconsider and reinstate content. With these resources, Microsoft users will now be able to communicate directly with the firm to report hate speech and request petition to reinstate content via online forms. We will continue our notice-and-takedown approach for removing prohibited content on hosted consumer services, and the new form aims to improve the quality and speed of our reviews, Jacqueline Beauchere, Chief Online Safety Officer at Microsoft, said in a blog post.

Microsoft had recently acquired artificial intelligence (AI)-based scheduling service Genee that simplifies the scheduling and rescheduling of large group meetings for companies. Microsoft will integrate the AI technology into Office 365 before shutting down Genee. Microsoft has signed an agreement to acquire Genee, an artificial-intelligence-powered scheduling service, said Rajesh Jha, Corporate Vice President, Outlook and Office 365, in a Facebook post.

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  • Published Date: August 31, 2016 11:50 AM IST
  • Updated Date: August 31, 2016 12:33 PM IST



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