Microsoft has announced that it will be rebranding its enterprise-focused instant messaging service Lync as Skype for Business. As part of the rebranding, which will happen in the first half of 2015, the company will make the new versions of Skype for Business, Skype for Business on-premises service, and Skype for Business online services and bundle them as a part of Office 365. Also Read - Windows 365 now available to general public and this is what it costs in IndiaAlso Read - Windows 11 out now in “reliable” beta version, allows Dev Channel users to switch
Microsoft Lync, which was formerly known as Microsoft Office Communicator uses Microsoft Lync Server, VoIP, conferencing, and the software infrastructure for enterprise instant messaging among others. The company says that the Skype for Business will also come with a new server release. Also Read - Xbox Series X restock in India possible by early August, no news on Series S
Microsoft will be utilizing the Skype icons for calling, adding video, and enabling a call in Skype for Business. The company is also adding the call monitor window which will help users keep track of the calls even when they have moved on to another application. But most noticeable addition will be Skype s ability to content sharing and telephony, which it inherits from Lync.
Last year the company had announced integration between Lync and Skype, allowing users to comminute across two platforms. The current move also suggests Microsoft s increased focus towards Skype. The company shut the Windows Live Messenger in 2012 in favor of widely popular instant messaging and VoIP service, and now Lync is also getting the same treatment.
Microsoft s intentions behind rebranding Lync is clear it wants to lure more business users and give them features that they won t get anywhere in addition to the slew of other Skype features. Compared to thousands of organizations which use Lync for voice, video, and conferencing, Skype is used by over 300 million for messaging, calling, and sharing.