comscore Nasscom to join NITI Aayog in creating awareness about digital payments
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Nasscom to join NITI Aayog in creating awareness about digital payments

Nasscom said that it will ensure that the volunteers are briefed and prepared to participate in this movement starting December 9 to December 30.

  • Published: December 20, 2016 11:05 AM IST
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Industry body Nasscom has said it will work on creating awareness and provide training to people in under-served sections of key towns and cities to help them move towards cashless payment methods. Nasscom, in a letter, has sought support from NITI Aayog as well as ministries of IT and Telecom to identify and commit workforce from their organisations, who will train people around them on online payment methods. Also Read - 11th India Game Developers Conference scheduled for November 22

Also Read - Reliance Jio, Paytm advocate increased regulation of messages on OTT platforms

Also Read - Nasscom raises concerns over latest proposal on H1-B visas by US government

“NITI Aayog and the ministries of IT and Telecom have devised a two-pronged approach for communicating with and enabling as many citizens as possible, a plan which will be executed with the active support of Nasscom and Nasscom Foundation,” the letter said. The first mission will be an awareness campaign through public events and one-to-one training by industry volunteers in key cities in “push” mode.

The second will be setting up call centre help desks to provide awareness and actual training and conversion to digital payments in a “pull” mode, it added. These interventions will help train people with bank/Jan Dhan accounts through a ‘step by step’ module on online payment methods. ALSO READ: Madhya Pradesh to soon get its first cashless village

Nasscom urged the organizations to “identify and commit a large volunteer force of a minimum of 100 people” from their organization. “Nasscom Foundation will ensure that the volunteers are briefed and prepared to participate in this movement which is planned during the period December 9-30, 2016,” it said.

The letter also urged that individual employees be encouraged to directly train at least 10 persons on any of the online payment methods they themselves use. “Given the large workforce that our industry employs. such volunteers could make an enormous impact in terms of the number of people that they are actually able to convert,” the letter said.

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  • Published Date: December 20, 2016 11:05 AM IST



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