comscore New IT rules to regulate social media platforms, OTT released
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New IT rules 2021: Social media platforms must remove content within 24 hours of govt legal order

Social media platforms have been ordered to remove questionable content from their platform within 24 hours as per new IT rules.

NEW IT RULES 2021

As per the new Information Technology (IT) rules 2021 released by the Ministries of Electronics and Information Technology (MeITY), social media platforms such as Twitter, Facebook, among others have to remove objectionable content from their platforms as early as possible or within 24 hours after the government issues a legal notice. Also Read - Twitter appoints India-based Vinay Prakash as new Grievance Officer to comply with IT rules

These social media platforms will also be required to inform the Indian government about the origin of the account, tweet, post that violates any of the new rules and guidelines.

MeITY said, “The Rules will come in effect from the date of their publication in the gazette, except for the additional due diligence for significant social media intermediaries, which shall come in effect 3 months after publication of these Rules.”

What do the new rules say?

IT Minister, Ravi Shankar Prasad, said during a press conference that social media platforms must remove content that depicts an individual in a sexual act or conduct or any form of nudity is being displayed on the platform within 24 hours.

With these new rules, India is looking to regulate some of the questionable content that is being posted on these social media platforms, a practice that is also being followed by other big nations.

Recently, Twitter had been ordered by the Indian government to take down certain posts and accounts which it though could provoke masses and lead to violence amid farmers protests.

Prasad also said that the origin of the accounts that have violated the platform rules should be held accountable and added that the government would not need these companies to disclose the content rather just the perpetrator who posted or sent the inflammatory content.

Social media, OTT platforms need to take responsibility

The order also stated that these social media platforms and their intermediaries should also publish their rules, regulations and privacy policy on their website and app. They should also have a voluntary verification mechanism on their platform.

The new rules also bring OTT platforms under their umbrella as the government has now set a “classification rating” to describe the type of content that will be streamed on these platforms. The platform also needs to advise discretion for viewers on Netflix, Amazon Prime Video and Disney+Hotstar.

The adult category content will be suitable for viewers above 18 years as per the new guidelines and no one younger than 18 may see an A-category movie.

The order further added that the intermediary should also inform the user not to host, display, upload, modify, publish, transmit, store, update or share any information that is false, misleading and defamatory in nature.

These platforms also need to inform the users not to publish any information that may pose as being harmful to minors, infringes patents and violated the law.

Also, content that threatens unity, integrity, defence, security or sovereignty of India, friendly relations with foreign states.

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  • Published Date: February 25, 2021 2:13 PM IST
  • Updated Date: February 25, 2021 6:41 PM IST



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