comscore Ola adds another cashless option; lets you pay through your credit or debit cards
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Ola adds another cashless option; lets you pay through your credit or debit cards

After only allowing users to pay through cash or Ola Money wallet, Ola now lets commuters add their credit or debit card details to make payments.

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In order to make payments easier for its customers, Ola has finally added the option to pay through debit or credit cards. Till now, the ride-sharing service had been only allowing users to pay either by cash or by using Ola Money which is the company s own e-wallet. With the addition of the new payment methods, Ola now seeks to compete better with its arch rival Uber that offers support for multiple payment options including third-party e-wallet services such as Paytm. Also Read - Ola reportedly looking to launch IPO early next year: Details here

Also Read - Ola electric scooter delivery delayed due to chip shortage: Check new delivery date

The Ola app version 4.2.4 now comes with a new option to add credit or debit card for payment. To add your credit or debit card details, go to the payments option under the hamburger icon and fill in the required information. Once you have successfully added this payment option, the next time you hail a cab from Ola, you will be able to choose from this payment option. While currently Ola s support page doesn t list the new credit or debit card option, an update to the app highlights it as the newly added feature. Also Read - Suzuki may launch Ola, Ather-rival electric scooter tomorrow: What we know so far

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The move towards to a cashless economy comes in light of the government s demonetization of the Rs 500 and Rs 1,000 notes. Following the announcement by Prime Minister Narendra Modi, e-wallets witnessed record surge in overall traffic. For services like Ola and Uber, the time is like a new-found opportunity to further penetrate into the industry and offer never-before like services. ALSO READ: Ola launches Ola Play to let riders control the in-car entertainment system

To further facilitate easy payments, Ola recently introduced Ola Credit , its postpaid payment option for select customers. With Ola Credit, users can avail ride services without immediately having to pay for them. The system gives users seven days of credit so that they can book Ola cabs without having to pay at the end of the ride. Users can enjoy cashless rides and pay for the credit using net banking, debit or credit cards or through the Ola Money e-wallet. In order to avail the facility, users need to select Ola Credit in their payment option settings while booking a ride. A user can avail the cashless rides based on their usage and settle the credit as per their convenience within a week. As the company explains, the 7-day credit cycle begins from the date of the first credit ride. It is to be noted that the credit will be extended to users on a select basis based on their transaction or ride-hailing history.

As part of its fight to emerge as the market leader, this week Ola also introduced what it calls the world s first in-car entertainment system for ride-sharing, Dubbed Ola Play, the system allows users to take control of their hired car s entertainment system and play their choice of music, watch videos, read e-books, look for shopping destinations enroute their journey and do much more for an immersive and personalized in-car experience. The Ola Play system further uses the customer s previous preferences and ride details to offer personalized recommendations for content. The feature is currently available with only Ola Prime vehicles which come with offer free Wi-Fi service inside the car. It has been rolled out in select cities including Bengaluru, Mumbai, and Delhi for select customers and will be gradually rolled out to other cities and over 50,000 vehicles by March 2017. ALSO READ: Ola Credit to Airtel s data loan: How companies are moving customers towards cashless economy

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  • Published Date: November 23, 2016 12:41 PM IST
  • Updated Date: November 23, 2016 12:44 PM IST



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