Cab aggregator Ola on Friday said it was entering into an exclusive partnership with multi-brand car workshop Mahindra First Choice Services (MFCS) in a bid to offer discounted car maintenance services to driver-partners on its platform. Also Read - Ola Money Postpaid to expand to more than 150 million usersAlso Read - Ola Cabs set to enter UK market; aims to provide nationwide services by the end of the year
“Mahindra First Choice Services has over 79 workshops pan India and will offer repair services to Ola drivers across all workshops. This move further strengthens the ecosystem for drivers that Ola is bringing together — car manufacturers, banks, financiers, fuel companies and more, to offer benefits at scale to drivers registered on its platform,” Ola said in a release. Also Read - Government wants Uber and Ola to offer choice of ride sharing partners for women
Under the partnership, Mahindra First Choice Services will offer two tailored packages for drivers registered on the Ola platform – periodic maintenance package covering routine maintenance and services and a cosmetic package for upkeep of internal and external aesthetics of the car.
“Mahindra First Choice Services will also conduct ‘Driver Melas’ every quarter to offer quick service at specific workshops. Drivers will stand to win freebies like car fresheners and dashboard mementos on getting their car serviced at Mahindra First Choice Services workshops,” Ola said.