comscore Playboy's first non-nude issue embraces Snapchat on its cover, selfies for photo feature
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Playboy's first non-nude issue embraces Snapchat on its cover, selfies for photo feature

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Back in October last year, adult magazine Playboy had announced it was doing away with nudity – breaking a 62-year-old tradition. The move was believed to be because of the rise of free online pornographic content, and falling interest in print. After six months of the announcement, Playboy has released its first non-nude issue. Also Read - WhatsApp porn group admin arrested in Mumbai for allegedly adding a woman

Also Read - WhatsApp-based child porn racket busted by the CBI

With the March 2016 issue, Playboy dives into the modern era as the issue’s cover has been designed to resemble a Snapchat picture. Playboy also unravels that it made sure that cover model Sarah McDaniels was a pro at using Snapchat. She easily proved that she s a Snapchat Master, and even allowed us to put her videos together into a very sexy compilation, the publication says. Also Read - 24,000 attempts to access porn sites in British Parliament

Dree Hemingway, the daughter of actress Mariel Hemingway and great-granddaughter of author Ernest Hemingway, has also been featured as the first non-nude Playmate in the magazine s history. The fascinating bit of her photo feature is that the photos have been clicked by her — a reference to the pop culture of clicking selfies.

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ALSO READ: India has the third-highest porn watchers in the world: Pornhub

Back in 1953, Playboy started off with its first edition that featured Marilyn Monroe as the cover girl. The magazine soon became synonymous with America s sexual revolution in early 1950s, and thrived in 1960s and 70s across the world.

But with the rise of Internet in 2000s, and free and easily available pornography content started to take a toll on Playboy s print business. Like Playboy, several well known print across have the world have succumbed to the Internet and free content. The trend has been seen in other parts of the world as well, while media conglomerates have been focusing on the online business.

RELATED: Sunny Leone, Mia Khalifa most-searched porn stars; India ranks third in list of porn watchers

“Yes, we re taking a risk by going non-nude, but this is a company — like all great companies — that has risk in its DNA. It was built around a magazine virtually no one thought would succeed, yet now it s impossible (for us, anyways) to picture a world without Playboy. Our journalism, art, photos and fiction have challenged norms, defied expectations and set a new tone for decades,” Playboy had said last year.

Images courtesy: Playboy

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  • Published Date: February 4, 2016 5:24 PM IST
  • Updated Date: February 4, 2016 5:33 PM IST



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