We re still in the very early days of the new video game console generation but according to everything we have seen thus far, Sony has a real winner on its hands. As market chatter continues to point to Xbox One inventory build-up in various retail sales channels, Sony has reportedly revealed during a closed-doors meeting that sales of its new PlayStation 4 console are still screaming. Also Read - PS5 restock June 2021: Sony PlayStation 5 goes out of stock within minutes of going liveAlso Read - Cyberpunk 2077 back on Sony's PlayStation Store, with a special warning for PS4 owners
PS4 s are generally sold out at all retailers although regular supply is refreshing the channel, Sony said on a slide shown during an internal presentation, according to IGN. Sony also said that it has increased its market share among what the company categorizes as heavy gamers. Also Read - Samsung and LG confirm presence at in-person CES 2022
[The PlayStation 4 launch] hasn t been like prior ones this is a story of engagement, vice president of PlayStation marketing John Koller reportedly said. He continued, When demand outstrips supply, the promise of what s to come is really critical.
Sony announced last month that it sold more than 4.2 million PlayStation 4 consoles during the box s six weeks of availability in 2013 alone. While Sony continues to struggle in other areas of its business, the PlayStation unit seems to have a bright future ahead of it during this console generation.