The Prime Minister’s Office (PMO) did not grant permission to use the picture of Prime Minister Narendra Modi in print and electronic advertisements of the Reliance Jio, parliament was told. Also Read - PM Modi launches e-RUPI digital payment solution: What is it? Is it like Bitcoin? and more questions answeredAlso Read - Airtel Rs 79 plan vs JioPhone Rs 75 prepaid plan compared: Which offers better value?
In a written reply in Rajya Sabha to a question by Samajwadi Party’s Neeraj Shekhar, Minister of State for Information and Broadcasting Rajyavardhan Singh Rathore also admitted that it was aware that Reliance Jio used the Prime Minister’s photographs in the advertisement. “Yes sir, the government was aware,” said Rathore, adding that no permission was granted by PMO.
He added that the Directorate of Advertising and Visual Publicity (DAVP), a media unit of ministry, is the nodal agency for release of advertisement on the policies and program of the government in various media vehicles, but “releases government advertisements only and does not release advertisements of any private body”. ALSO READ: TRAI to examine Reliance Jio s Happy New Year Offer , valid up to March 31
As Shekhar sought to know about the actions taken against Jio, if permission was not taken in advance, Rathore replies that the necessary act, the Emblems and Names (prevention of improper use) Act 1950, is administered by the Ministry of Consumer Affairs, Food and Public Distribution. ALSO READ: Mukesh Ambani announces Reliance Jio Happy New Year Offer, here s everything you need to know