comscore Realme confirms new U-series device with MediaTek Helio P70 chipset | BGR India

Realme confirms new U-series device with MediaTek Helio P70 chipset

Realme's upcoming U-series smartphone is expected to be aimed at selfie lovers in the country.

  • Published: November 16, 2018 12:31 PM IST
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Realme has once again confirmed that it will launch the world’s first smartphone powered by MediaTek’s new Helio P70 chipset. The first smartphone with Helio P70 will be part of Realme’s new U-series product lineup. The announcement came in the form of tweet after leaked reports suggested that the company is planning U-series devices.

The new U-series smartphone from Realme, former subsidiary of Chinese smartphone Oppo, will be its third lineup in India. It already sells two range of devices with the X series (where X stands for numbers and includes devices like Realme 1 and Realme 2) and CX (where X again stands for number and includes Realme C1).

At India Mobile Congress last month, Realme CEO Madhav Sheth confirmed that the company will be the first to launch a smartphone with MediaTek’s newest processor. “The [MediaTek Helio P70] smartphone will not be a successor to existing Realme 2 or 2 Pro. It’ll be a different device all together, which they plan to launch by first half of December 2018,” Sheth told BGR India.

The Helio P70 from MediaTek was launched last month and it is an octa-core SoC fabricated using a more efficient 12nm process. The chipset brings new capabilities to mid-range smartphone segment including enhanced AI capabilities. The chipset also enables new camera features and faster connectivity in the mid-range smartphone segment.

Realme made its debut as a subsidiary of Oppo and then announced that it will work as an independent entity. The company currently sells four smartphones in India – the Realme 1, Realme 2, Realme 2 Pro and Realme C1. The Realme C1 is the cheapest device in its portfolio priced at Rs 7,999 while Realme 2 Pro is the most expensive device with 8GB RAM variant priced at Rs 17,990.

Watch: How Realme phones are made

Under the leadership of Madhav Sheth, Realme has been growing its market share and expanding its presence in the online as well as offline markets, very aggressively. With the new U-series, it needs to be seen how the company decides to price its new smartphone as it is becoming a formidable challenger to Xiaomi in the Indian smartphone market.

  • Published Date: November 16, 2018 12:31 PM IST

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